SEO PowerSuite

The Rank tracker and Site Auditor is the most likeable tool in SEO PowerSuite for me because the rank reports are pretty accurate and show correct results. I have used some rank tracker tool before but they were not accurate and I had bad experience with them. With Site Auditor tool it is easy for us to find and solve complex issues on our and client websites.

It is a one stop solution for all SEO work.

The price is quite high but I think it is worth buying. Although it difficult to understand this software in the beginning but after going through some documentation, I am sure It will be easy as Pie.

This software is a great SEO tool for SEOs that wants a little more data and control over the production of the information. I'd say it is an SEO's SEO tool more than a small business tool/resource. SMB's could use it, but it would take a little more training to get the full use out of it. For larger businesses with marketing departments and teams, the software can produce data for the different levels in the organization. You would need someone on the team to learn the details of the program to get maximum use.

There is a lot of functions nested in the various dashboards and presets.

They also added a Page Speed reporting capacity recently. Nice upgrade!

I've used this program for over 10 years. The customer service is a little tricky. You have to submit tickets and wait. Sometimes I have to figure it out myself, or the situation seems to resolve itself before I get customer service to resolve it for me. I'm a little impatient when it comes to wanting fixes. (I think they are like 24 - 72 hours in turnaround).

I also find myself having to reenter the Google credentials occasionally. More of a "guess that's what I have to do" than a business crippling issue.

I really like that the software is available as a one-time purchase rather than the monthly fee that many SEO tools require. It gives you a LOT of very powerful tools for finding out what your website is ranking for, what you need to focus on, where your links are coming from, good places to try to get links, keyword research, etc. A ton of features, I honestly haven't dug into them all but glad they are there when I need them.

I don't love the interface. I realize some degree of complexity is necessary because it is so powerful, but I would prefer a simpler interface for the most common tasks, like looking up keyword difficulty and competition. I would much prefer to do my keyword research on an interface like KWFinder, for example, if it wasn't a monthly fee.

I would also prefer if all 4 apps were just combined into 1 app, I'm not really sure the reason for splitting it into 4. However there may be a good reason I'm not aware of.