Benchmark Email - Prix, fonctionnalités, avis et comparateur de logiciels

Benchmark Email

Email marketing service provider

4.5/5 (46 avis)

Benchmark Email - Présentation

Benchmark Email is an online email marketing platform designed to help businesses of all sizes create, manage and send marketing emails with email design, automation tools, and more. Benchmark is a permission-based email marketing company that puts user deliverability and reputation at the forefront.

An email service provider committed to bringing users the most up-to-date marketing trends and methods, Benchmark provides innovative features to both small businesses and corporations alike. Benchmark has set its sights on streamlining the email marketing process and engaging users with direct and desired interaction, branching out into all major social media channels.

Benchmark Email's automation pro tools enable users to manage welcome emails, abandoned carts and follow-up emails by tracking user activity. A drag and drop email editor allows users to create emails quickly and easily. Email templates serve to enhance user-productivity. Benchmark supports responsive emails, allowing users to read emails conveniently on desktop, laptop, tablet or smartphone. Benchmark also includes a code editor which allows users to build their own emails from scratch.

To help promote user engagement, Benchmark supports list builders and surveys and polls. A/B testing, inbox checking and reporting features help users gain actionable insight into email performance. Reports allow users to track email opens, links clicked and customer activity in real time. Multiple integrations serve to enhance the user-workflow.

Prix

À partir de
$14/mois
Types de licence
version d'essai gratuite
Freemium
Abonnement
Rapport qualité-prix

Appareils

Type d'entreprise

S
M
L

Disponible dans les pays suivants

Asie, Australie, Canada, Chine, Europe et 5 autres, Allemagne, Inde, Japon, Amérique latine, Afrique et Moyen-Orient

Langues

chinois (simplifié), chinois (traditionnel), anglais, français, allemand et 5 autres, italien, japonais, portugais, espagnol, taïwanais

Benchmark Email - Avis

Note globale
4.5/5
89% d'avis positifs
30
Excellent
11
Très bien
3
Moyen
0
Médiocre
2
Horrible
Traduire avec Google Translate

Waiting For the Beta

Logiciel utilisé tous les jours pendant 1 à 5 mois
Publié le 15/04/2017
Provenance de l'avis : Capterra

I have used other email marketing programs. I chose Benchmark because I wanted an inexpensive option for a project for a client. I would say Benchmark is easy to use and easy to learn especially if you have ever used an email marketing program before. But like all software programs, it has its quirks and you learn to get around them.

But Benchmark's tutorials, FAQs and feature lists may not supply you with all the information you need. For instance, there are two email automation programs that each offer only one or two automated steps after the trigger. Nowhere in the documentation did it clearly state that only the Automation Pro, that is still in Beta, offers a customer's journey that you can use to send out more than two emails in a sequence.

On the other hand, don't pay for more than you need. If you blast out emails to a list of established customers with only quarterly sales discounts, or discounts for birthdays and holidays, Benchmark is enough. And Benchmark is inexpensive. But if you want to onboard various segments of your customers, educating them and eliciting their engagement, this is not the email marketing program for you.

There are two locations for live support, one is offshore and the other is domestic. The offshore folks are nice people but they mainly operate by rote. The domestic support gets it right, but I am still waiting to find out if a personalized greeting can be added to the Automation Beta. In my opinion, a personalized greeting should be a standard feature in a customer's journey. I don't know if it is or not and none of their stated info tells you.

Avantages

Benchmark is easy to use. Easy to set up. Good for very simple customer outreach, i.e a storefront that collects emails and wants to alert customers to sales.

Inconvénients

Very limited feature set. Not standard at this point.

Réponse de Benchmark Email

Hi Judith,

We appreciate you using Benchmark Email and taking the time to provide some feedback. Thank you for your kind words in regards to our ease of use as well.

We do, however, want to address some of your points in regards to our FAQs and tutorials as well as Automation Pro. Admittedly, our FAQs and tutorials are an area we¿d like to put more focus on. That¿s why we¿ve recently established a training department to help keep those areas better up-to-date and helpful to marketers. Our tools are constantly evolving and the support resources we provide must as well. We¿re confident this new department will succeed in this regard, as well as with keeping all support offices across the globe on the same page.

Your feedback in regards to Automation Pro is an integral part of the beta process. We expect new features to continue to be added to the automation platform throughout the beta period and after.

Again, thanks for the kind words and feedback.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

6.0/10
Traduire avec Google Translate

Terrible support and errors on site.

Logiciel utilisé tous les jours pendant 1 à 5 mois
Publié le 18/08/2016
Provenance de l'avis : Capterra

I was very excited to try Benchmark due to its high reviews in various places. I am extremely disappointed by the lack of support received from my national account manager, Tom Mitchell. First he emails to ask if he can help with any questions, then he doesn't respond even with a simple help article about why an email might be "under review," and after I provided screenshots and detailed analysis of HIS product's problems, he wanted to deflect me to chat support. I'm a chief strategy officer. I'm not going to use live chat support, sorry. It seems like this platform is meant for small fries and not for real businesses. I'll be going over to Mailchimp or Constant Contact... they'll at least make an effort to win my business.

Avantages

Easy to use.

Inconvénients

The support received from the company over a simple error with an email "opens" report.

Réponse de Benchmark Email

Hello Mitch,

Thank you for taking the time to provide us with feedback. I am sorry and disappointed that we weren't able to provide the level of service you expected. As you mention, we are always highly rated and we pride ourselves in having an excellent customer service and support team. I will be sure to take this feedback to our team so we can learn from our mistakes and impress our users with our product and service. Again, apologizes from the team and we hope the next time you try us, we can exceed your expectations!

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

1.0/10
Traduire avec Google Translate

My Review of Benchmark Email

Logiciel utilisé toutes les semaines pendant plus d'un an
Publié le 18/09/2018
Provenance de l'avis : Capterra

Very good! Customer support responded quickly to my inquiries. For emailing your customer base easily and on a regular basis - this is good value for the money.

Avantages

I loved the ability to design newsletters and email them directly to my subscribers. They have many different templates for you to choose from. The ease of use made my actual "writing time" for a newsletter minimal.

Inconvénients

I used Benchmark when I first started in online business. It was very easy to use and the price was in my comfort zone. I then tried to set up a couple of "funnels" and could not do so (this was a couple of years ago - so time may have changed). I contacted Customer Support and was informed that the system I was trying to put in place was not available through Benchmark, that they were only for emailing directly. Unfortunately, I had to close my account and move on to a competitor that did allow me to build out my funnels for online marketing.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

9.0/10
Traduire avec Google Translate

It just didn't work for me.

Logiciel utilisé toutes les semaines pendant 1 à 5 mois
Publié le 05/12/2016
Provenance de l'avis : Capterra

I tried Benchmark Email for a couple of months and while I found it fairly easy to use, I was disappointed in the low amount of "views" my emails got when I checked on the status. I understand that since I do not have my own domain named email, that free email services such as "Gmail" often end up in spam filters. However, I have used another email marketing service and got more opened emails through them, so I fear the stigma is more on Benchmark than the fact that I use a free email provider. Otherwise, I can't explain why the other service I have used worked better. For this reason, I have stopped using Benchmark, after a couple of months, and went back to my previous provider. It's no offense to the service, but if it's not working for me, as a marketing tool, why should I continue to use it?

Avantages

The emails look very professional and the software is easy to use.

Inconvénients

I was not getting enough feedback compared to another marketing tool I have used, so I decided to stop using Benchmark.

Réponse de Benchmark Email

Hello Michelle,

Thank you for this feedback, it really means a lot to us.

Based on your feedback, I understand your decision to use an alternative service.

Email delivery is essential to our service. We know we had issues with this in the past and we are working hard to provide our clients with the best email delivery possible. We are improving our vetting systems to avoid "spammer" like clients that could affect our sending reputation and we are improving our back end technology as well.

We are also working on more education to help our users understand best email marketing practices.

Again, Thank You for this feedback and we hope the next time you try us, your experience is much better.

- Daniel Miller

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

5.0/10
Traduire avec Google Translate

A great Alternative to MailChimp

Logiciel utilisé tous les mois pendant 1 à 5 mois
Publié le 11/11/2016
Provenance de l'avis : Capterra

I'm almost always on the lookout for free marketing software's to test out and after using SendinBlue and MailChimp, I wanted something with email marketing automation similar to MailChimp but with a smooth UI and design the abilities of MailChimp.

I found Benchmark while searching for free email automation software's on Google.

I wanted an email marketing software to create an email course. I could have used SendinBlue but I wanted one that would notify me whenever someone joins the course, I also wanted a software that integrated with Facebook.

Benchmarks free plan caught my eyes and I signed up after asking the online support a few questions.

Pros: Responsive templates somewhat similar to Active Hosted Drag and Drop editor. Creating templates email templates were easy and the customization options were great.

Cons: I asked the customer support if I could add an image header in the email signup form (MailChimp supports this) and he said yes. Sadly, like Zoho Forms and SendinBlue forms, the design options for signup forms are very limited and doesn't allow more branding options.

Avantages

Simple email editor, The free plan comes with features for beginners to email marketing or for bloggers and small businesses.

Inconvénients

The email automation in the freeplan only allows one-off emails like welcome emails. What i wanted was to create drip campigns such as email courses but unfortunately the free plan doesnt allow that.

I wish they had stated what the freeplan can and cannot do before i signed up, because i was looking forward to A/B testing, indepth reports and creating drip campigns but the free plan doesn't allow that.

Réponse de Benchmark Email

Hello Abigail,

Thank you for the detailed review! In regards to the image on your signup form, we made some improvements to our signup form tools and you should be able to add in an image to the form. Please contact our support team if you have questions on how to do this. We thank you for using our service and sharing the good word with the world! Please keep an eye out for some new automation tools. :)

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation

Probabilité de recommander le produit

7.0/10

Benchmark Email - Prix

À partir de
$14/mois
Types de licence
version d'essai gratuite
Freemium
Abonnement
Rapport qualité-prix

Free for up to 2,000 subscribers and 14,000 emails per month.
$13.99/month for 600 subscribers and unlimited sends per month.
$21.99/month for 1,000 subscribers and unlimited sends per month.
$27.99/month for 1,500 subscribers and unlimited sends per month.
Contact Benchmark for further information regarding large, extra large and massive pricing plans.

Benchmark Email - Fonctionnalités

  • API
  • Interface glisser-déposer
  • Intégration de tiers
  • Intégration des médias sociaux
  • Marketing sur les réseaux sociaux
  • Modèles personnalisables
  • Rapports et statistiques
  • Tests A/B

  • Analyse de campagne
  • Analyse en temps réel
  • Analytique de l'engagement
  • Données en temps réel
  • Gestion de contenu
  • Gestion des campagnes
  • Importation et exportation de données
  • Marketing multicanal
  • Marquage
  • Monitoring
  • Stratégie de marque personnalisable
  • Tableau de bord d'activités

Plus d'informations sur Benchmark Email

Benchmark Email - Principales fonctionnalités

  • Automated email sequences
  • Code editor
  • Contact list automation
  • Email editor
  • Engagement automation
  • Follow-up emails
  • Inbox checker
  • List management
  • Mobile views
  • Polls & surveys
  • Popup & signup forms management
  • Responsive emails
  • Subscriber onboarding

Avantages

  • With the Benchmark email designer, users can quickly drag-and-drop images and move around sections of their email. Edit images without any need for Photoshop. Automatically responsive and mobile friendly.

  • Build lists with customizable signup forms to match the user's website. Use autoresponders to create triggered campaigns that keep customers in the purchasing cycle.

  • Use polls and surveys to find out what subscribers want. Create and manage journeys to interact with customers. Social media interrogations to help tie all marketing together.

  • Real-time reports show how well email campaigns are working. Know who opened, clicked and shared. With A/B testing, users will know how their subscribers are likely to react to their emails.

  • Users can use the Inbox Checker feature to see how their email looks across all devices and inbox clients, including Windows and Mac OS.

  • Benchmark Email - FAQ

    Voici quelques-unes des questions fréquentes sur Benchmark Email.

    Q. Quels sont les types de licence disponibles pour Benchmark Email ?

    Types de licences disponibles pour Benchmark Email :

    À partir de: $14/mois

    Type de licence: Freemium, Abonnement

    version d'essai gratuite: Disponible

    Free for up to 2,000 subscribers and 14,000 emails per month.
    $13.99/month for 600 subscribers and unlimited sends per month.
    $21.99/month for 1,000 subscribers and unlimited sends per month.
    $27.99/month for 1,500 subscribers and unlimited sends per month.
    Contact Benchmark for further information regarding large, extra large and massive pricing plans.

    Q. Quelles sont les principales fonctionnalités du logiciel Benchmark Email ?

    Fonctionnalités du logiciel Benchmark Email :

    • Automated email sequences
    • Code editor
    • Contact list automation
    • Email editor
    • Engagement automation
    • Follow-up emails
    • Inbox checker
    • List management
    • Mobile views
    • Polls & surveys
    • Popup & signup forms management
    • Responsive emails
    • Subscriber onboarding

    Q. Qui utilise Benchmark Email ?

    Utilisateurs habituels du logiciel Benchmark Email :

    Auto-entrepreneurs, Grandes entreprises, Entreprises de taille moyenne, Organismes à but non lucratif, Administration publique, PME

    Q. Dans quelles langues Benchmark Email est-il disponible ?

    Langues dans lesquelles Benchmark Email est disponible :

    chinois (simplifié), chinois (traditionnel), anglais, français, allemand, italien, japonais, portugais, espagnol, taïwanais

    Q. Quels sont les types de licence disponibles pour Benchmark Email ?

    Types de licences disponibles pour Benchmark Email:

    Freemium, Abonnement

    Q. Benchmark Email prend-il en charge les appareils mobiles ?

    Nous n'avons pas d'informations sur les appareils pris en charge par Benchmark Email.

    Q. Avec quelles applications Benchmark Email peut-il s'intégrer ?

    Applications s'intégrant à Benchmark Email :

    Clearlogin, Digioh, Justuno, LiveChat, PieSync, Privy, Slemma, Teamleader, Wishpond, Zendesk

    Q. Quelles sont les ressources d'aide disponibles pour Benchmark Email ?

    Ressources d'aide disponibles pour Benchmark Email :

    FAQ, Forum, Base de connaissances, Support en ligne, Support téléphonique, Tutoriels vidéo

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