Constant Contact

Constant Contact

E-mail marketing pour les petites entreprises (PME) et les organismes à but non lucratif.

4.3/5 (1598 avis)

Constant Contact - Présentation

Description du logiciel Constant Contact

L'outil d'e-mail marketing de Constant Contact permet la création de campagnes par e-mail professionnelles et ne nécessite aucune compétence technique.
• Look professionnel : des centaines de modèles personnalisables et d'outils d'édition faciles.
• Développez votre liste : des outils simples pour aider vos clients et les nouveaux à rejoindre votre liste.
• Voir les résultats : mesurer l'engagement client avec des rapports compréhensibles et exploitables.
• Abordable : prix pour les petites entreprises et à prix réduit pour les organismes à but non lucratif. Version d'essai gratuite de 60 jours.
• Édition en un clic : aucune compétence technique requise et super facile à utiliser.
• Support et plus : coaching personnel gratuit et assistance par téléphone, e-mail, chat et en personne.
• Ressources : ressources en ligne pour vous aider à réussir, y compris des articles, des vidéos et des webinaires.
Intégration des réseaux sociaux : il est facile pour vous et vos clients de partager votre message et de trouver votre entreprise sur Facebook, Twitter, LinkedIn et Pinterest.
• Faites-vous livrer : le vérificateur anti-spam et les taux de livrabilité élevés permettent de livrer vos emails.
• Intégrations et applications : de WordPress à Salesforce, en passant par QuickBooks, ils intègrent des centaines d'outils utilisés par les petites entreprises.

Développez votre entreprise plus rapidement. Constant Contact révolutionne la formule de réussite utilisée par plus de 600 000 petites entreprises, organismes à but non lucratif et associations dans le monde entier pour créer et développer des relations clients à l'aide d'outils simples et abordables : e-mail marketing, campagnes sociales, sauvegarde locale, marketing par événement et sondage en ligne.

Tous les produits Constant Contact ont accès au centre d'apprentissage en ligne KnowHow inégalé et à un accompagnement personnel gratuit, comprenant un support client primé.

Constant Contact - Présentation

Prix

À partir de
20,00 $US/mois

Types de licence

Essai gratuit
Abonnement
Rapport qualité-prix

Constant Contact - Fonctionnalités

Appareils
Pour quelle entreprise ?
TPE PME GE
Disponible dans les pays suivants
Asie, Australie, Brésil, Canada, Chine et 5 autres, Europe, Allemagne, Inde, Japon, Amérique latine
Langues
danois, néerlandais, anglais, français, allemand et 5 autres, italien, norvégien, portugais, espagnol, suédois

Captures d'écran

Capture d'écran pour Constant Contact : Reporting tab
Capture d'écran pour Constant Contact : Reporting tab Capture d'écran pour Constant Contact : Manage, organize and export contacts Capture d'écran pour Constant Contact : Select from a variety of conversion-optimized email templates Capture d'écran pour Constant Contact : Campaign reporting Capture d'écran pour Constant Contact : Review detailed stats to understand what's working and what's not Capture d'écran pour Constant Contact : Get reporting on opens, clicks and forwards Capture d'écran pour Constant Contact : Compare the performance of different emails Capture d'écran pour Constant Contact : Design emails with Constant Contact's WYSIWYG email editor

Constant Contact - Avis

Constant Contact - Avis

Note globale
4.3
/
5
Excellent
763

Très bien
578

Moyen
210

Médiocre
27

Mauvais
20

Rapport qualité-prix
4.1
Fonctionnalités
4.1
Simplicité d'utilisation
4.3
Support client
4.2
84% des utilisateurs recommandent cette application
Nathan R.

Robust Email Marketing

Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.


Traduire avec Google Translate
Curt L.

Easy to use, great for contact management, but terrible customer service

The email analytics and reports are great.


Traduire avec Google Translate
Akande D.

A simple and robust solution for Email marketing

Constant Contact is a great solution for smaller organizations that have simple email marketing needs. They do what they do very well and offer a solution that is easy to learn and adopt within smaller organizations. I would definitely recommend it to small businesses or non-profits.


Traduire avec Google Translate
Jeff J.

A nimble framework with solid variety

Over all, it satisfies with tons of options and features. It's been around for quite a while so it has maturity. I like that, because it's less likely to drop off the grid and force me to learn a different application. With the savings of a few home-made cappuccinos instead spending at the coffee stand, you can easily afford this!


Traduire avec Google Translate
Aaron S.

Great For Large Contact Base


Traduire avec Google Translate
Nathan R.
Secteur d'activité: Politique publique
Taille de l'entreprise: 13-50 employés
Traduire en français

Robust Email Marketing

Logiciel utilisé tous les mois pendant plus de deux ans
Publié le 03/09/2018
Provenance de l'avis : Capterra

Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.

Avantages

Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Inconvénients

Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation

Probabilité de recommander le produit: 8.0/10

Curt L.
Traduire en français

Easy to use, great for contact management, but terrible customer service

Logiciel utilisé toutes les semaines pendant plus de deux ans
Publié le 25/11/2017
Provenance de l'avis : Capterra

The email analytics and reports are great.

Avantages

I use CC to to manage our large contact database and to send out email updates. It is great for segmenting our list -- from general interest to communications to fundraising. The automated features are great, especially that it will not allow the same email to appear in the same inbox twice. It also merges duplicate contacts. We use it across the entire organization. Constant contact is great for merging duplicate contacts, updating your address book, giving a reliable open rate and thorough reports, and allowing you to segment large email lists.

Inconvénients

When uploading additional contacts, CC wants to see how they actively subscribed. This can be problematic when uploading an older email list (i.e. you may just have a spreadsheet of The List and they want to see more evidence). Additionally, it is a little pricey compared to competitors such as MailChimp. It would be great to be able to export email campaigns as HTML.Be extremely careful when importing contacts. Constant Contact wants to see how they actively subscribed. Sometimes it is hard to prove this when you have entered information for people you have an established relationship with, or if they verbally requested to be added. Constant Contact wants to actually see the (paper) sign-up sheet. This is unachievable for businesses/groups that have been around long enough to have established an email list based on personal relationships or when importing business cards. As for the design, sizing images can be difficult when you are using a self-designed template. As for the contact management services, representatives have very little technical knowledge and don't seem to understand marketing techniques used within certain industries.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit: 8.0/10

Akande D.
Secteur d'activité: Biens de consommation
Taille de l'entreprise: 1 001-5 000 employés
Traduire en français

A simple and robust solution for Email marketing

Logiciel utilisé toutes les semaines pendant plus d'un an
Publié le 11/03/2020
Provenance de l'avis : Capterra

Constant Contact is a great solution for smaller organizations that have simple email marketing needs. They do what they do very well and offer a solution that is easy to learn and adopt within smaller organizations. I would definitely recommend it to small businesses or non-profits.

Avantages

Constant Contact has a very clean interface and a dashboard that makes it easy to navigate and learn. When compared to other solutions like Mailchimp, I found Constant Contact to be more intuitive and simpler. Our client was able to adopt it quickly where they struggled with other solutions.

Inconvénients

Constant Contact's List set up is not very robust and is somewhat limiting. Their email builder is very structured as well, which can be good for some, but can be difficult to navigate for more custom email builds or email builds that leverage dynamic content.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit: 7.0/10

Jeff J.
Secteur d'activité: Médias de diffusion
Taille de l'entreprise: 501-1 000 employés
Traduire en français

A nimble framework with solid variety

Logiciel utilisé tous les mois pendant plus d'un an
Publié le 17/01/2020
Provenance de l'avis : Capterra

Over all, it satisfies with tons of options and features. It's been around for quite a while so it has maturity. I like that, because it's less likely to drop off the grid and force me to learn a different application. With the savings of a few home-made cappuccinos instead spending at the coffee stand, you can easily afford this!

Avantages

Constant Contact has a smooth feel and almost always gives back more than I put into it. It's simple, solid, and scores big with me in mass management of details, as well as private and public listings. From crafting a simple update, to publishing an intricate periodical, it does the trick. The better your skills in composition and design, the better this suite will engage your craft. If you're not really into complex "back end" matters, like analytics, CTA, efficiency, and delivery success, that's ok. You'll still be able to feel the "pulse"; and like many things, the rest will come with time. The best part is that it grows on you over time, instead of impressing you upfront, and then disappointing. This "work-on-it-anywhere" app is chock full of tools for social marketing, surveys and campaigns, monitoring, scheduling, automation and similar workflows, to design, custom templates, storage, libraries, and hosting, etc. However, don't ease up on your final proof, because that's where I make the "best" mistakes! The more polished it is, the more embarrassing that typo will be! Constant Contact is a multi-level mobile tool, with plans that meet well.

Inconvénients

While I don't always anticipate maintenance down-times, a more diverse notification system of maintenance times would be nice. I also believe a "pay-per-use" option for a reasonable time-frame would be great for businesses with less predictable budgets, trying to get off the ground. Also, sometimes design tools aren't as pliable as I'd like sometimes (I'm a so-so perfectionist). But for the price, that's ok!

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit: 8.0/10

Aaron S.
Traduire en français

Great For Large Contact Base

Publié le 30/08/2016
Provenance de l'avis : SoftwareAdvice

Avantages

Constant Contact does a great job of managing multiple groups/list and lots of contacts. I've worked with clients who have a large customer base and Constant Contact allows managing large amounts of group/lists and allows you to manual remove unsubscribers and errors. They are rolling out a new version of their email builder, but the older version does allow custom css coding per block which really allows customizing their templates.

Inconvénients

There are a lot of quirks within Constant Contact that I haven't seen in Mailchimp, specifically with using external links for photos and links. The actual editing of text and links within the email builder is quirky and has some issues. Also, the new search feature for previous emails is really slow and takes a long time to find previous emails unless you create folders for all your emails.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit: 8.0/10

Recommandation utilisateur
8/10
Basé sur 1 598 avis utilisateurs
Comparatif avec les logiciels similaires : recommandation utilisateur
Comparer avec les alternatives

Constant Contact - Prix

Constant Contact - Prix

À partir de
20,00 $US/mois
Essai gratuit
Abonnement
Rapport qualité-prix
Rapport qualité-prix
4.1/5
Basé sur 1 598 avis utilisateurs
Comparatif avec les logiciels similaires : rapport qualité-prix
Comparer avec les alternatives

Constant Contact - Fonctionnalités

Constant Contact - Fonctionnalités

API
Analyse de campagne
Analyse en temps réel
Analytique de l'engagement
Gestion d'e-mail marketing
Gestion de contenu
Gestion des campagnes
Importation et exportation de données
Interface glisser-déposer
Intégration de tiers
Intégration des médias sociaux
Marketing multicanal
Modèles personnalisables
Monitoring
Notifications automatiques
Rapports et statistiques
Segmentation des campagnes
Stratégie de marque personnalisable
Tableau de bord d'activités
Tests A/B
Fonctionnalités
4.1/5
Basé sur 1 598 avis utilisateurs
Comparatif avec les logiciels similaires : note sur les fonctionnalités
Comparer avec les alternatives

Catégories

Vidéos et tutoriels

Vidéos et tutoriels

Constant Contact - FAQ

Constant Contact - FAQ

Voici quelques-unes des questions fréquentes sur Constant Contact.

Q. Quels sont les types de licence disponibles pour Constant Contact ?

Types de licences disponibles pour Constant Contact :

À partir de: 20,00 $US/mois

Type de licence: Abonnement

Essai gratuit: Disponible

Q. Quelles sont les principales fonctionnalités du logiciel Constant Contact ?

Nous n'avons pas d'informations sur les fonctionnalités de Constant Contact.

Q. Qui utilise Constant Contact ?

Utilisateurs habituels du logiciel Constant Contact :

Auto-entrepreneurs, Grandes entreprises, Entreprises de taille moyenne, À but non lucratif, Administration publique, PME

Q. Dans quelles langues Constant Contact est-il disponible ?

Langues dans lesquelles Constant Contact est disponible :

danois, néerlandais, anglais, français, allemand, italien, norvégien, portugais, espagnol, suédois

Q. Quels sont les types de licence disponibles pour Constant Contact ?

Types de licences disponibles pour Constant Contact:

Abonnement

Q. Constant Contact prend-il en charge les appareils mobiles ?

Appareils pris en charge par Constant Contact :

Android, iPhone, iPad

Q. Avec quelles applications Constant Contact peut-il s'intégrer ?

Applications s'intégrant à Constant Contact :

123FormBuilder, Agendize, Ambassador, Datafield, Formstack, Lexity Live, Quoter, Shoeboxed, Shopify, Sumac

Q. Quelles sont les ressources d'aide disponibles pour Constant Contact ?

Ressources d'aide disponibles pour Constant Contact :

FAQ, Forum, Base de connaissances, Support en ligne, Support téléphonique, Tutoriels vidéo