--- description: Brandwatch : qu'en pensent les utilisateurs ? Lisez les avis sur Brandwatch, consultez ses différents prix, tarifs et abonnements ainsi que ses fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Brandwatch - Prix, tarif, abonnement et avis | GetApp France 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de marketing d'influence](/directory/1455/influencer-marketing/software) > [Brandwatch](/software/90431/brandwatch) # Brandwatch Canonical: https://www.getapp.fr/software/90431/brandwatch Page : 1/11\ Suivant: [Page suivante](https://www.getapp.fr/software/90431/brandwatch?page=2) > Brandwatch est un logiciel d'analytique de réseaux sociaux qui fournit des informations sur les consommateurs et les tendances du marché en analysant les conversations sur plusieurs plateformes. > > Conclusion : 255 utilisateurs lui ont donné la note de **4.2/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.2/5** | 255 Avis | | Simplicité d’utilisation | 4.1/5 | D'après l'ensemble des avis | | Support client | 4.4/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 3.8/5 | D'après l'ensemble des avis | | Fonctionnalités | 3.9/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 70% | (7/10 Probabilité de recommander le produit) | ## À propos de l'éditeur - **Société**: Cision - **Entreprise fondée en**: 1867 ## Contexte commercial - **Public cible**: Auto-entrepreneur, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web, Mac (ordinateur), Windows (ordinateur), Linux (ordinateur) - **Langues**: allemand, anglais, arabe, chinois, chinois traditionnel, danois, espagnol, finnois, français, indonésien, italien, japonais, norvégien, néerlandais, polonais, portugais, russe, suédois, tchèque, turc - **Pays disponibles**: Afrique du Sud, Allemagne, Arabie saoudite, Australie, Autriche, Belgique, Canada, Chine, Danemark, Espagne, Finlande, France, Inde, Irlande, Israël, Italie, Japon, Koweït, Luxembourg, Mexique et 13 de plus ## Fonctionnalités - @mentions - API - Alertes par e-mail - Alertes/Notifications - Alerts/Escalation - Ambassadeurs de marque - Clients - Analyse de la concurrence - Analyse de texte - Analyse des campagnes - Analyse des sentiments - Analyse des tendances - Analyse du public - Analyse visuelle - Analytique - Authentification unique - Autorisations basées sur les rôles - Balisage des éléments du discours - Base de données de contacts - Benchmarking - Bibliothèque d'images ## Intégrations (19 au total) - Bitly - Box - Bynder - Dropbox Business - Google Drive - Hootsuite - HubSpot Service Hub - Khoros Marketing - Neurons - OneDrive - QBank - Salesforce Sales Cloud - Salesforce Service Cloud - ServiceNow - Shopify ... et 4 intégrations supplémentaires ## Ressources d'aide - Service client/e-mail - FAQ/forums - Base de connaissances - Support téléphonique - Chat ## Category - [Logiciels de marketing d'influence](https://www.getapp.fr/directory/1455/influencer-marketing/software) ## Catégories connexes - [Outils pour community manager](https://www.getapp.fr/directory/104/social-media/software) - [Logiciels de web analytics](https://www.getapp.fr/directory/109/web-analytics/software) - [Logiciels de branding](https://www.getapp.fr/directory/302/brand-management/software) - [Logiciels d'e-réputation](https://www.getapp.fr/directory/873/reputation-management/software) - [Outils de suivi des réseaux sociaux](https://www.getapp.fr/directory/1091/social-media-monitoring/software) ## Logiciels similaires 1. [YouScan](https://www.getapp.fr/software/114583/youscan) — 4.9/5 (114 reviews) 2. [Sprout Social](https://www.getapp.fr/software/20453/sprout-social) — 4.4/5 (606 reviews) 3. [Infegy Atlas](https://www.getapp.fr/software/2050010/atlas) — 4.6/5 (83 reviews) 4. [Sprinklr](https://www.getapp.fr/software/100180/sprinklr) — 4.3/5 (91 reviews) 5. [facelift](https://www.getapp.fr/software/117515/facelift) — 4.4/5 (131 reviews) ## Avis ### "Falcon.io Review" — 5.0/5 > **Rob** | *25 août 2021* | Études de marché | Taux de recommandation : 7.0/10 > > **Avantages**: Great program to publish and schedule your social media content - especially if you have a lot of content to publish. > > **Inconvénients**: It is very similar to other programs- but somewhat more expensive. > > Very good experience. It helped to get our social media scheduled and publish on time, without having trouble forgetting any important posts. ----- ### "Brandwatch is super powerful and well rounded." — 5.0/5 > **Jeb** | *11 décembre 2024* | Édition | Taux de recommandation : 9.0/10 > > **Avantages**: We love all the integration with the different platforms we use but especially WhatsApp. > > **Inconvénients**: There was nothing wrong with Brandwatch for us. It was just a little more then we needed. We are a small business and don't need so much power. > > Brandwatch was great to work with. Not too difficult to set up and a joy to use. The data we got from our testing was magnificent and info we didn't know before. ----- ### "Brandwatch: Useful Tool, Predatory Business Practices" — 1.0/5 > **Chris** | *9 mars 2025* | Marketing et publicité | Taux de recommandation : 0.0/10 > > **Avantages**: Brandwatch used to be a solid analytics \& social listening tool. The dashboard was well-structured, reporting was comprehensive, \& sentiment analysis was useful. It offered valuable insights into brand perception, competitor monitoring, \& market trends. At its core, Brandwatch is a powerful tool, but no level of analytics justifies the kind of predatory business practices I’ve now experienced. > > **Inconvénients**: Deceptive renewal tactics \& a customer-unfriendly approach. Brandwatch quietly slipped an auto-renewal clause into what was a manual renewal agreement, locking us into another contract cycle without explicit consent. Previously, contract renewals were handled with an account manager reaching out—but now? No heads-up, no automated reminder, just a silent renewal \& a big invoice. When challenged, they deflected with "standard practice" excuses, despite past renewals being explicitly manual. If a company relies on fine print trickery rather than product value to retain customers, it speaks volumes. > > I was a strong advocate for Brandwatch \& regularly recommended it to peers \& leadership groups. That ends today. This is a textbook case of short-term financial gain at the cost of long-term trust. Great tool, terrible ethics. There are better analytics platforms out there that don’t resort to legal landmines \& deceptive billing tactics to keep customers on board. Would I recommend Brandwatch now? Absolutely not. Would I ever trust them again? Not a chance. Sies. ----- ### "market leader and first mover since 1999" — 5.0/5 > **Michele** | *24 septembre 2021* | Marketing et publicité | Taux de recommandation : 10.0/10 > > **Avantages**: 100% flexibility and scalability. it can be used by any type of user and it can scale to any company size and need > > **Inconvénients**: to leverage it at fool capacity it require some serious skills in query wirting > > always available to solve issue or arrange product training. ----- ### "Take the time to explore" — 5.0/5 > **Utilisateur vérifié** | *20 mars 2020* | Marketing et publicité | Taux de recommandation : 8.0/10 > > **Avantages**: The best thing for me is their customer support. Falcon is a very robust software and it takes time to learn it. Having a person available at all times to answer your questions is a very powerful feature and one I've taken advantage of multiple times. They are always available, even if it is to help you locate a specific thing in your dashboard. > > **Inconvénients**: Probably the mobile apps. Since the software is so robust, there are a bunch of different apps that you need to perform all the different tasks. I think this is useful if you have a big team but our team is small, even thou our client is big and having so many different apps makes it quite annoying when trying to manage. > > I am very impressed, I wasn't very famliar with it when I started using it but I'm starting to see the power of it. The learning curve, like I said, is a big one but there is a lot of help and resources available to navigate you thru it. I wish I started with the tutorials, like my CRM suggested but I hoped it would be fairly plug and play so that's my bad. ----- Page : 1/11\ Suivant: [Page suivante](https://www.getapp.fr/software/90431/brandwatch?page=2) ## Liens - [Afficher sur GetApp](https://www.getapp.fr/software/90431/brandwatch) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Données structurées