--- description: Salesforce Marketing Cloud : qu'en pensent les utilisateurs ? Lisez les avis sur Salesforce Marketing Cloud, consultez ses différents prix, tarifs et abonnements ainsi que ses fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Salesforce Marketing Cloud - Prix, tarif, abonnement et avis | GetApp France 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de gestion de campagnes](/directory/304/campaign-management/software) > [Salesforce Marketing Cloud](/software/607/salesforce-marketing-cloud) # Salesforce Marketing Cloud Canonical: https://www.getapp.fr/software/607/salesforce-marketing-cloud Page : 1/22\ Suivant: [Page suivante](https://www.getapp.fr/software/607/salesforce-marketing-cloud?page=2) > Découvrez Salesforce Marketing Cloud, la solution marketing leader pour accroître l'engagement avec chaque consommateur. > > Conclusion : 530 utilisateurs lui ont donné la note de **4.2/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Salesforce Marketing Cloud - Principaux avantages \- Plateforme tout-en-un permettant d'offrir du contenu personnalisé sur l'ensemble des canaux en ligne : web, email, mobile, social, pubs - Analyses détaillées et reporting sur vos campagnes - Intégration CRM - Capture de prospects - Réseau d'assistance international ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.2/5** | 530 Avis | | Simplicité d’utilisation | 3.8/5 | D'après l'ensemble des avis | | Support client | 3.9/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 3.8/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.3/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos de l'éditeur - **Société**: Salesforce - **Pays**: San Francisco, É.-U. - **Entreprise fondée en**: 2003 ## Contexte commercial - **Prix à partir de**: 25,00 $US - **Prix**: - Devis personnalisés. - Pour un aperçu des tarifs, contacter l'equipe de vente. - Service inclus dans d'autres offres Salesforce. - **Public cible**: Auto-entrepreneur, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web, Android (mobile), iPhone (mobile), iPad (mobile) - **Langues**: allemand, anglais, chinois, chinois traditionnel, coréen, danois, espagnol, finnois, français, hongrois, indonésien, irlandais, italien, japonais, norvégien, néerlandais, polonais, portugais, russe, suédois, tchèque - **Pays disponibles**: Afrique du Sud, Allemagne, Arabie saoudite, Australie, Autriche, Belgique, Brésil, Canada, Chine, Danemark, Espagne, Finlande, France, Inde, Indonésie, Irlande, Israël, Italie, Japon, Malaisie et 14 de plus ## Fonctionnalités - A/B Testing - AI Copilot - API - Accès mobile - Actions découlant d'un événement - Affichage de page unique - Alertes/Notifications - Analyse de la concurrence - Analyse des campagnes - Analyse des comportements - Analyse des ventes - Analyse prédictive - Analyse visuelle - Analytique - Archivage et rétention - Asset Lifecycle Management - Automatisation du marketing - Autoresponders - Autorisations basées sur les rôles - Bibliothèque d'images ## Intégrations (7 au total) - Adobe Workfront - LinkedIn for Business - Meta for Business - Salesforce Sales Cloud - Shopify - Twitter/X - Vidyard ## Ressources d'aide - Service client/e-mail - FAQ/forums - Base de connaissances - Support téléphonique - Support 24/7 (réponse directe) - Chat ## Category - [Logiciels de gestion de campagnes](https://www.getapp.fr/directory/304/campaign-management/software) ## Catégories connexes - [Logiciels de gestion de campagnes](https://www.getapp.fr/directory/304/campaign-management/software) - [Logiciels d'email marketing](https://www.getapp.fr/directory/307/email-marketing/software) - [Logiciels de marketing automation](https://www.getapp.fr/directory/308/marketing-automation/software) - [Logiciels de SFA (Sales Force Automation)](https://www.getapp.fr/directory/338/sales-force-automation/software) - [Logiciels de gestion des leads](https://www.getapp.fr/directory/339/lead-management/software) ## Logiciels similaires 1. [Brevo](https://www.getapp.fr/software/91466/brevo) — 4.6/5 (3486 reviews) 2. [Mailchimp](https://www.getapp.fr/software/8268/mailchimp) — 4.5/5 (17642 reviews) 3. [ActiveCampaign](https://www.getapp.fr/software/2348/activecampaign) — 4.6/5 (2564 reviews) 4. [MailerLite](https://www.getapp.fr/software/10156/mailerlite) — 4.7/5 (2318 reviews) 5. [Constant Contact](https://www.getapp.fr/software/90578/constant-contact) — 4.3/5 (2934 reviews) ## Avis ### "For sales and marketing operations, this is a highly valuable tool." — 4.0/5 > **Manuel** | *30 juin 2022* | Divertissement | Taux de recommandation : 9.0/10 > > **Avantages**: Since it allows you to manage all sales data and customer data, and it is compatible with other collaborative tools, it gets a five for its ease of use. Responsibilities and data in sales and marketing have become easier to handle. In other words, productivity has increased while work procedures have decreased. In the future, I'd like to continue using it. Appropriate for CRM software. Other utilities can be accessed via links. The interface that is easy to utilize. A little forethought will save you from many headaches. > > **Inconvénients**: Needs a good deal of technical expertise. Has a long learning curve Aspects of operation, a little foresight will save you a lot of headaches. > > Very powerful MA software with a large variety of features However, to master it, you'll need employees who possess the essential technical skills. As a result of CRM measures, it will be able to target specific consumers, which is impossible with mass advertising. A connection to other databases made it possible to use the data internally. Each customer category's LTV has increased. Additionally, we were able to boost email open rates as a result of this and conduct successful marketing. ----- ### "SFMC is a great tool\!" — 5.0/5 > **Utilisateur vérifié** | *16 octobre 2023* | Services financiers | Taux de recommandation : 8.0/10 > > **Avantages**: The best features of SFMC is the integration with SFDC and the flexibility in creating audiences. It allows us to use SQL to build audiences in a very data driven manner vs a drag and drop (which SFMC does have) feature to create lists. > > **Inconvénients**: The speed for SFMC can sometimes be questionable. Some days it moves faster than others. The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder. > > Overall the experience is great. Support is great and quick and it works great for more complex campaigns. ----- ### "Powerful tool but a steep learning curve" — 3.0/5 > **Sarah** | *3 septembre 2024* | Logiciels | Taux de recommandation : 6.0/10 > > **Avantages**: The platform’s ability to segment audiences and automate marketing workflows is pretty powerful, allowing for precise targeting and engagement across email, social media, and SMS. Its integration with Salesforce CRM also makes it easy to pull insights into customer behavior and preferences. > > **Inconvénients**: Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training. Additionally, some tasks that should be straightforward, like creating email templates or setting up automation workflows, can be a bit cumbersome due to the number of steps involved. ----- ### "Top Sales Management Software" — 4.0/5 > **Jennifer** | *24 août 2023* | Hôpitaux et soins de santé | Taux de recommandation : 9.0/10 > > **Avantages**: The effectiveness and manageability. You may control automated email sending and collecting contact information for hot leads. Its talents help the company expand by a factor of two. Bringing down the lead time for security matters. Separation of live and dead wires. Automating routine tasks saves time and effort. Boosts the company's growth and revenue. > > **Inconvénients**: More automated components for plug-and-play building of user journeys would be preferable, as much of Automation Studio as possible must be implemented in SQL, which can get complicated. > > Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS, WhatsApp, and Push Notifications. ----- ### "Marketing in one platform" — 5.0/5 > **Utilisateur vérifié** | *7 décembre 2022* | Télécommunications | Taux de recommandation : 10.0/10 > > **Avantages**: I liked that this is integrated within the SFDC CRM and i do not have to use a separate platform for managing leads and opportunities with sending email marketing and outreach. > > **Inconvénients**: i do not have anything i dislike so far, we constantly use this feature ----- Page : 1/22\ Suivant: [Page suivante](https://www.getapp.fr/software/607/salesforce-marketing-cloud?page=2) ## Liens - [Afficher sur GetApp](https://www.getapp.fr/software/607/salesforce-marketing-cloud) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Données structurées