‘Do-it-yourself’ webinars and audio conferencing
4.4/5 (379 avis)GoToWebinar is a collaboration tool you can use to conduct "do-it-yourself" webinars, from your PC or Mac, with up to 1,000 people.
You can set up a webinar in minutes, without IT support, and start generating qualified marketing leads.
GoToWebinar features the GoToMeeting audio conferencing (via computer and telephone) app.
Webinars are used for marketing purposes. You can generate and nurture leads by educating your target market, reach prospects in a wider geographic area or invite guest speakers to endorse your product.
It can streamline company communications such as organizing company-wide all hands meetings online or quickly update employees on new policies and procedures.
It used by HR to more easily provide new-hire and benefits orientations.
For customer services, you can update remote customers and employees without traveling.
Avantages
There is one thing that really sets GoToWebinar apart from the competition in my opinion. First, if you subscribe to GoToWebinar Pro, you can pre-record and fully automate your webinars. If you run webinars in a timezone that's 12 hours behind or ahead of you, it's a HUGE lifesaver to be able to record a webinar a month in advance and have a fully-automated version of it run during the middle of the night when you're sleeping warm and happy at home. There's zero manual input required to run a recorded webinar which is amazing. Simply schedule the webinar, invite people to attend, and it's all done for you! Do see my note below regarding the one downside to recorded webinars with Goto.
In general, GoToWebinar seems to have the largest number of native integrations (integrations that don't require you to cobble something together with a third-party API connector).
From every other standpoint, I'd say GoToWebinar is on par with most solutions out there.
Inconvénients
There are some quirks related to the setup of webinars that can be a bit frustrating and the customization of the webinar landing pages and emails is so minimal that it might as well be non-existent. Basically you slap your logo on the email and that's where the customization ends.
For recorded webinars, there's one big downside. You need to have the recording of the webinar done at the time that you schedule the webinar. This means that if you are planning to record a webinar in a month, you'll have to schedule the recorded version at a later date. We get around this now by hosting the recorded webinars one month after the original, however it would be much better if you could simply create a standard webinar, and change it to a recorded one after it's already been created.
A little pricey compared to some of the competition, but a LOT more affordable than others.
Avantages
GoToWebinar was useful for conducting training webinars for large groups because of the ability to easily invite participants prior to the event, with the option to remind invitees of the event from an internal feature of the program. Following the webinar it was valuable to be able to access the roster of those who attended, along with their contact information. This was aided me in providing incentives to attendees and to follow up on the event. While conducting the webinar, the features within GoToWebinar allowed me to track who had their GoToWebinar window at the forefront of their screen (who was perhaps fully paying attention!), monitor and answer questions that came in through the question window, administer survey questions, and provide participants with downloads of PDF and Word documents.
Inconvénients
As opposed to GoToMeeting, I did not like that (although it was easy to invite participants) each attendee had to register for the webinar rather than simply click on a link to access it. Many people did not receive a confirmation for this as the email was sent to their spam rather than to their inbox, causing a breakdown in communication.
Avantages
GoToWebinar is a fantastic service if you're looking to present to a large group of people. You have the ability for your clients to interact with the seminar in the event that you want to make sure your employees attend the meeting. I have never had a GoToWebinar disconnect from the internet, even very poor connections can handle GoToWebinar. I have setup and hosted many different seminars and GoToWebinar has to be at the top of my list.
Inconvénients
My cons come from troubleshooting GoToWebinars inside a restricted network. More than likely you'll have to make sure all your users can run GoToWebinar on their computers/laptops. This can raise questions if you're monitoring what sites are whitelisted on your network. There was also a big limitation on users accessing GoToWebinar with Group Policy restrictions. The launcher will more than likely trigger your policy if you limit the programs your employees are allowed to run. This only applies to users who run the software while on the domain. Otherwise GoToWebinar is a fantastic service.
GoToWebinar helped us edit the content of our presentations, pertaining to the feedback we gained from our attendees. It was fairly easy to use and our clients were all familiar with the software so we never had issues with them not knowing what to do when logging in.
Avantages
What I liked most about GoToWebinar's software is that when we were putting together a presentation, it allowed us to invite hundreds of people. We were presenting to various sister hotels and knew we would have a large group that would exceed that of GoToMeeting's capacity, and I believe GoToWebinar had a limit of 1000 attendees at the time, which was more than we needed, but great to know we had the flexibility to invite more. It was also super helpful that attendees had to register to attend, allowing us to see exactly how many people were actually opening their invitations and interested in attending. Once we saw a general estimate of how many people would attend, we could tailor our presentation to make it more generic vs specific in order to address a larger group. The reporting functionality is by far the best feature for us as a sales team. We could see who came, who did the polls, how interested the attendees were, and poll results. It was eye opening for us to see that although we had a large turnout, the interest wasn't as great as we had expected. From that experience, we were able to analyze and re-evaluate the content of our next presentation based off of feedback we received.
Inconvénients
I was a sales manager using the software so this didn't apply to me, but I do know that the GM did not like how expensive it was. He would often complain about the cost, but it wasn't enough for us to get rid of the software because we valued the information we gathered while using it.
Our goal with GotoWebinar is to connect with a massive audience (100-1000) and essentially sell them something. And a interrupt can be costly. The time and resources to get the leads to attend a live call is expensive. And if there's lag or breakdown in the connection, leads drop off and they won't buy. GoToWebinar's connection is consistent and once more, with 3-4 webinars a week - we don't see any downtime. It works!
Avantages
From a business perspective, GoToWebinar works - with about 3-4 webinars per week, we rarely had a problem. It's a solid platform, and it just works. I also like that people can call into the webinar.
Inconvénients
It's pretty ugly. It's one of those platforms where I have to spend a few days training a client how to use it. There's so many buttons and features tucked away. Competitors
It's also pretty expensive for most users, especially with alternatives like Facebook Live, Google Hangouts, etc.
GoToWebinar offers a 30-day free trial that includes:
Unlimited free Webinar service usage
Up to 100 attendees per Webinar
Audio via telephone and/or mic and speakers
Free product training and 24/7 support
Instant meetings with GoToMeeting®
Expand Your Marketing Reach
Generate and nurture leads by educating your target market.
Reach prospects in a wider geographic area.
Invite guest speakers to endorse your product.
Streamline Company Communications
Conduct company-wide all hands meetings online.
Quickly update employees on new policies and procedures.
Enable HR to more easily provide new-hire and benefits orientations.
Record presentations for future reference and reuse.
Host Online Seminars
Present to hundreds without having to travel or reserve conference space.
Grab subject matter experts from across the globe.
Update remote customers and employees without traveling.
Host training sessions more frequently – at the same low rate.
Provide hands-on experience by sharing keyboard and mouse control.
Voici quelques-unes des questions fréquentes sur GoToWebinar.
Types de licences disponibles pour GoToWebinar :
Type de licence: Abonnement
version d'essai gratuite: Disponible
GoToWebinar offers a 30-day free trial that includes:
Unlimited free Webinar service usage
Up to 100 attendees per Webinar
Audio via telephone and/or mic and speakers
Free product training and 24/7 support
Instant meetings with GoToMeeting®
Fonctionnalités du logiciel GoToWebinar :
Utilisateurs habituels du logiciel GoToWebinar :
Auto-entrepreneurs, Grandes entreprises, Entreprises de taille moyenne, Organismes à but non lucratif, Administration publique, PME
Langues dans lesquelles GoToWebinar est disponible :
anglais
Types de licences disponibles pour GoToWebinar:
Abonnement
Appareils pris en charge par GoToWebinar :
iPhone, iPad
Applications s'intégrant à GoToWebinar :
Bitium, Genoo, HubSpot Marketing, Instapage, LeadSquared, Net-Results, Pipeliner CRM, Velocify, Zapier, eTrigue
Nous n'avons pas d'informations sur les ressources d'aide disponibles pour GoToWebinar.
Great webinar tool that's supported by a huge number of other apps as well. The app performs reliably and has the added benefit that most people have used it so you rarely have to worry about people not being able to connect.