--- description: RO Innovation : qu'en pensent les utilisateurs ? Lisez les avis sur RO Innovation, consultez ses différents prix, tarifs et abonnements ainsi que ses fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: RO Innovation - Prix, tarif, abonnement et avis | GetApp France 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de content marketing](/directory/607/content-marketing/software) > [RO Innovation](/software/113359/ro-enablement) # RO Innovation Canonical: https://www.getapp.fr/software/113359/ro-enablement Page : 1/2\ Suivant: [Page suivante](https://www.getapp.fr/software/113359/ro-enablement?page=2) > RO Innovation est un logiciel web de gestion des références client qui facilite la création, le déploiement, la gestion et la mesure des contenus liés grâce à une bibliothèque consultable centralisée, des flux de travail automatisés, des rapports de tableau de bord, des notifications, des microsites et des intégrations tierces. > > Conclusion : 19 utilisateurs lui ont donné la note de **4.2/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.2/5** | 19 Avis | | Simplicité d’utilisation | 3.9/5 | D'après l'ensemble des avis | | Support client | 4.4/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.0/5 | D'après l'ensemble des avis | | Fonctionnalités | 3.9/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos de l'éditeur - **Société**: Upland Software - **Pays**: Austin, É.-U. - **Entreprise fondée en**: 2004 ## Contexte commercial - **Prix à partir de**: 10,00 $US - **Public cible**: 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: Albanie, Allemagne, Andorre, Autriche, Belgique, Biélorussie, Bosnie-Herzégovine, Bulgarie, Chypre, Croatie, Danemark, Espagne, Estonie, Finlande, France, Gibraltar, Groenland, Grèce, Guernesey, Hongrie et 34 de plus ## Fonctionnalités - Actions découlant d'un événement - Ambassadeurs de marque - Clients - Automatisation des demandes de références - Avis sur les programmes - Base de données de clients - Bibliothèque de contenu - Bibliothèque de contenu pré-approuvé - CRM - CRM Integration - Défense des employés - Filtrage - Gamification - Gestion de contenu - Gestion de la communication - Gestion des ambassadeurs de marque - Gestion des avantages - Gestion des campagnes - Gestion des contacts - Gestion des flux de travail - Gestion des formulaires ## Intégrations (10 au total) - Gainsight CS - HubSpot CRM - Influitive - Jive - MS Dynamics - Marketo Engage - Oracle Eloqua Marketing Automation - Salesforce Marketing Cloud Account Engagement - Salesforce Sales Cloud - SugarCRM ## Ressources d'aide - Service client/e-mail - FAQ/forums - Base de connaissances - Support téléphonique ## Category - [Logiciels de content marketing](https://www.getapp.fr/directory/607/content-marketing/software) ## Catégories connexes - [Logiciels de content marketing](https://www.getapp.fr/directory/607/content-marketing/software) - [Logiciels de gestion des références et témoignages clients](https://www.getapp.fr/directory/1097/customer-reference-management/software) - [Logiciels d'aide à la vente](https://www.getapp.fr/directory/605/sales-enablement/software) - [Outils d'employee advocacy](https://www.getapp.fr/directory/903/advocacy/software) ## Logiciels similaires 1. [monday CRM](https://www.getapp.fr/software/2056613/monday-crm) — 4.7/5 (453 reviews) 2. [monday.com](https://www.getapp.fr/software/91734/monday-com) — 4.6/5 (5726 reviews) 3. [Salesforce Sales Cloud](https://www.getapp.fr/software/90378/salesforce) — 4.4/5 (18768 reviews) 4. [Bitrix24](https://www.getapp.fr/software/90602/bitrix24) — 4.2/5 (984 reviews) 5. [Visme](https://www.getapp.fr/software/105537/visme) — 4.5/5 (719 reviews) ## Avis ### "Reference View has been a great too for me. I can keep track of" — 5.0/5 > **Sherry** | *6 février 2018* | Logiciels | Taux de recommandation : 10.0/10 > > **Avantages**: It helps me keep track of our advocates and match them to requests that are a good fit for them. It also allows me to protect them from overuse and recognize them for their contributions. We've grown our advocacy program a great deal over the last 3 years and I can't even imagine trying to do what we do out of a spreadsheet\! Now my information is very organized and it's pretty easy for me to pull the information I need out of it. The RO team is very responsive and easy to work with. > > **Inconvénients**: There are a lot of features/fields that we don't use, so there's some clutter, but it's not a problem to work around it. > > I'm able to organize information about or advocates that allows me to match them to requests, protect them from overuse, reward and recognize them for their contributions. I've been able to report trends and the impact that our advocates are having on our bottom line. ----- ### "RO Innovation puts the entire company rolodex of customer advocates into the hands of every employee" — 5.0/5 > **Chuck** | *7 février 2018* | Taux de recommandation : 9.0/10 > > **Avantages**: I've used 3 different customer reference management platforms over the past 12 years and RO Innovation has proven to be the most impactful one for getting customer advocates into the sales teams hands. As an administrator, the simplicity of the platform allows the reference team to focus on curating new advocates vs. administrative tasks. The integration into Salesforce is a key part of the platform for sales users, giving them access to RO Innovation via a tool they already use daily. With a large sales team, this self service aspect is key. Overall, the responsiveness of RO Innovation employees is incredible and they are a valued partner. They also give back to the customer reference community by hosting a can't miss annual thought leadership conference. > > **Inconvénients**: As my companies product lines evolve, I find myself tweaking the RO Innovation instance to include new dashboards, filter functionality and hosting training sessions. RO Innovation is not "a set it and forget it" platform. It has many capabilities and one has to be thoughtful of how RO Innovation can adapt to support new needs from your business. ----- ### "Decent starting point for young reference programs" — 2.0/5 > **Katie** | *6 février 2018* | Logiciels | Taux de recommandation : 5.0/10 > > **Avantages**: RO provides a nice framework for a company who is getting started with a reference program. The search functionality to search for customer and/or content by criteria such as use case, industry, key competitor, ex... is very helpful. > > **Inconvénients**: Admin reporting requires a bit of manual attention before it is useful. Email notifications triggered by the system are a poor user experience. > > We are not using the content/spotlight features, although I wish we were. Without leveraging this functionality, I am not sure that the software is worth its cost. It is helpful to organize and track reference notes, but reporting is challenging. ----- ### "Best in class, but needs work." — 4.0/5 > **Utilisateur vérifié** | *31 octobre 2018* | Services et technologies de l'information | Taux de recommandation : 8.0/10 > > **Avantages**: RO Enablement is the best in class reference management platform available. Full featured, flexible, and many, many options. RO has options for not only reference management, but Content (Marketing Asset) sharing, and sales ennoblement tools. > > **Inconvénients**: Does not live up to the sales pitch in many areas. The User interface is dated (even the new Responsive design). Reporting is clunky. Total lack of modern "Dashboard" views. ----- ### "RO Innovation is an excellent customer advocacy tool that I use daily" — 5.0/5 > **Amy** | *7 février 2018* | Informatique et sécurité réseau | Taux de recommandation : 10.0/10 > > **Avantages**: Ease of use and for both the advocacy team and sales team. Easy to find out who the contact person is an what they have done. Great for tracking > > **Inconvénients**: Not as easy to build custom requests on the fly. But the engineering team is awesome and will help build your request and meet your needs > > Finding reference customers ----- Page : 1/2\ Suivant: [Page suivante](https://www.getapp.fr/software/113359/ro-enablement?page=2) ## Liens - [Afficher sur GetApp](https://www.getapp.fr/software/113359/ro-enablement) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | ----- ## Données structurées