Tableaux de bord d'indicateurs de performance clés mobiles
4.8/5 (148 avis)Databox est un outil d'analyse d'entreprise basé sur le cloud qui permet aux utilisateurs de créer des tableaux de bord d'analyse personnalisés intégrant des données provenant de sources multiples qui peuvent être visualisés sur tous les appareils. Le système est conçu pour les marketeurs, les analystes et les PDG. Il offre des intégrations en un clic dans une gamme de services cloud et de bases de données pour l'importation de données, ainsi qu'une API pour les intégrations personnalisées.
Databox Designer aide les utilisateurs à créer des tableaux de bord d'indicateurs de performance clés avec un éditeur glisser-déposer et leur offre la possibilité de personnaliser les vues en modifiant les visualisations de données et en ajoutant des métriques. Les données provenant de plusieurs sources peuvent être affichées sans nécessiter de code et les utilisateurs peuvent contrôler l'accès à leurs tableaux de données en limitant les autorisations et les adresses IP. Les prévisualisations en direct leur permettent de visualiser les données en temps réel et le générateur de requêtes peut être utilisé pour importer des métriques, des événements, des statistiques et des objectifs personnalisés. Les utilisateurs peuvent également contrôler les paramètres avancés de chaque métrique, tels que la modification des intervalles de temps, des devises et des formats de graphique.
Les applications Databox pour iOS et Android diffusent automatiquement des cartes de performance quotidiennes sur les appareils mobiles des utilisateurs à des heures précises, ainsi que des résumés hebdomadaires contenant les métriques qu'ils ont sélectionnées. Des alertes sont aussi générées automatiquement lorsque des tendances apparaissent ou que des changements soudains se produisent. Les données peuvent être annotées dans l'application mobile et partagées avec des coéquipiers. Des codes d'accès ou des identifiants tactiles peuvent être activés pour garantir la sécurité des données.
Avantages
Easy to use. Has all of the connections we need. If we don't have a connection, the team is quick to try and implement it. The hourly refresh is awesome. Helps our team stay informed, helps our clients see how their investment is put to work. The time our team puts into the tool, we get twice as much back out of it.
I love that it has the ability to layer on multiple sets of data with the same detail as Grow or Tableau, without the restricting price tag.
Inconvénients
Sometimes the API integrations are clunky. For Google Analytics where sites have a 100,000 views per day, the ability to use the custom queries becomes more limited. I would like to see improvements on the text formatting for that data block and the bar chart visualization. The data gets too tiny to read at certain points, no matter how big you make it on the screen.
I liked Databox while I used it. It's not a BI tool by any means but it does have a few options to allow you to transform your data. They also have some cool options for tracking goals and the mobile app is leaps and bounds better than the competition.
Avantages
The visuals look awesome on the computer, TV, and phone. I was impressed with how easy it was to create a metric.
Inconvénients
Once the metrics are on the dashboard there isn't much else you can do with them. It lacks some of the basic functionality that I'd expect such as dragging to zoom into a certain section of the chart or even hovering over the comparison line to see the exact value.
We have Databox set up to track a few things, but right now our main goal with our business is outreach and linkbuilding
We just wrote this huge guide that took 9 weeks and a few thousands dollars to create
Makes sense to promote it and build links right?
The thing is- even when youre good at linkbuilding, it takes time
You might do outreach to 100 sites and get 2-5 links
Even then?
It can take literally weeks to see the difference in your rankings- so it can be a little offputting right?
So we make sure to track the habit instead
We connect Databox with Ahrefs (SEO tool) and Mailshake (Email outreach tool) and have a custom dashboard
If we can send 16 emails per day- we know we'll get a link each week (at least)
But because we can't get immediate feedback on our rankings, we instead track the action
So we track how many emails we send per day and have a dynamic goal connected (A bar that fills up)
We also have a weekly end goal that does the same
Below that we have a connection to ahrefs that tells us of new links to our site
And in the centre we have our organic traffic data graph- this shows us upticks in traffic as our rankings slowly increase
This alone has made is SO easy to continue to do outreach, even tho we don't see that immediate result
Avantages
The ability to integrate with multiple platforms
How I can set up custom goals and dashboards, relevant to the data its showing so I can track progress
The daily emails to let me know if we're hitting those goals (Nothing like a bit of habit stacking right?)
The fact that you can get a whole HEAP of value from the free version alone
Inconvénients
Honestly nothing
Its super clean, easy to use, fast and intuitive
Avantages
The basic account is free with data box and gives you 3 datasources which is enough to make some really nice visualisations of your data. We use it to send investors regular updates and give them a link they can access whenever they want to get an update on our progress. Once we created theses boards they just update automatically which make it some much easier to manage.
They have a great range of connectctions with most of the services you can think off to run your business. Their visualisation tools make it pretty easy to set up nice views of your data, and if you are stuck they have some great templates that just plug and play with your data.
Inconvénients
There have been a few bugs as we are in the UK we want money to be in £ and their default is $ there are some work arounds to make it work but it would be nice to have currency support built in and automatic.
Sometimes the data shows a little funnily on the iPhone app, support are very good at fixing this issues though.
Heard from a friend who is using Databox app in the company he works for (fortune 100 company). It was almost annoying seeing him checking his phone constantly. I downloaded it from App store the same day. On-boarding was a breeze and the next thing I was in the app with my Google Analytics, Facebook Ads and Stripe already connected. I was using it few days - it was just a beautiful app on my phone nothing more. But then I found they have desktop app - they call it Designer - where you can combine all metrics together. At that moment I was hooked. We have connected more than 10 data sources since then (database also) and we were able to put all important metrics in one place for everybody to see. I'm recommending this to everybody!
Avantages
I have access in one place to every important metrics I care. Just few clicks and I can change what I see on my phone and share with all my coworkers.
Inconvénients
It wasn't an instant "click" in my head what Databox can do for us. There are almost no guides or documentation. Default metrics they fetch were not useful for our business.
Thank you for your feedback.
Voici quelques-unes des questions fréquentes sur Databox.
Types de licences disponibles pour Databox :
À partir de: 59,00 $US/mois
Type de licence: Gratuit, Abonnement
Essai gratuit: Disponible
Nous n'avons pas d'informations sur les fonctionnalités de Databox.
Utilisateurs habituels du logiciel Databox :
Grandes entreprises, Entreprises de taille moyenne, PME
Langues dans lesquelles Databox est disponible :
anglais
Types de licences disponibles pour Databox:
Gratuit, Abonnement
Appareils pris en charge par Databox :
Android, iPhone
Applications s'intégrant à Databox :
Ahrefs, Buffer, Capsule, HubSpot CRM, HubSpot Marketing, Magento, SEMrush, Slack, Stripe, Zendesk
Ressources d'aide disponibles pour Databox :
FAQ, Base de connaissances, Support en ligne, Tutoriels vidéo
For our clients, we're showing them how their investment is put to use but also having greater conversations over what we can do TOGETHER to improve results. They see that we are more than just a marketing agency, we are a partner.
For our agency, we are able to show results across each discipline. The artists have more ownership in the results than they once did. Our brand managers are more strategic and forward thinking.