Yext

This is a one-stop dashboard to ensure that your company's information is accurate and consistent across 140 informational websites. This can be important to search engines and your company's position on the web. Additionally, if you have multiple business branches, this is almost a must to ensure that each location is coming over as accurate on the web.

Mostly you are left to your own to manage and navigate the program. It could be a bit more challenging for users that are not privy to the importance of internet SEO.

What I like most about this software is that it makes updating client information across listings fast and easy. Before Yext, our agency used to spend a lot of time updating hours, uploading photos, etc..now it can be done in a fraction of the time.

I also love that Yext allows us to quickly add schema to a website that auto-updates when business information changes.

I least like that the integrations with Google My Business and Facebook must be set up separately. This sometimes gets overlooked by my staff or if we have trouble gaining access from a client, it will never get done.

It would also be nice if social posting could be pushed to more than just Google My Business..for example Facebook, Instagram, Twitter. That could allow us to replace other software with Yext.

One thing that would be nice is if Yext salespeople were able to help us better monitize the software as an agency. I've done a few meetings and phonecalls to try to come up with better ways to use and sell the software to clients, but they always turn into the Yext sales person trying to get us to commit more money to Yext. I'd love to get some ideas on how other agency partners are using Yext for their clients and selling the software/service with their service packages.

I don't really have any pros about this software.

I work with a company that has an Enterprise account with YEXT, and as we struggle to learn how the system operates we must lean on support for assistance. Unfortunately, YEXT's support is almost nonexistent. I use the term "almost" because the individuals who make up the support team do make an effort to assist. But, I believe that support has almost zero knowledge of how the system operates in the first place. When I ask specific questions about pushing information from one location to another I'm presented with articles and confusing terminology that gets me nowhere. You must schedule a 30 minute window for support calls, which usually leave me with more questions than I had in the first place.

I liked how easy it was to implement. Our team manages the online listings for over 300 small businesses.

I wish it worked with more directories.