BuzzSumo

BuzzSumo

Content curation & influencer marketing

4.6/5 (43 avis)

BuzzSumo - Présentation

BuzzSumo is a social media analytics and curation tool for content marketers. It searches the web for content based on search queries and reports back to the enquirer on its success, based upon its social likes & shares.

BuzzSumo lets content marketers analyze the best performing content in any market niche. Its advanced social search engine identifies the most shared content for a topic, author or domain, giving users an understanding of what content is resonating well with their audience. This knowledge can be used to guide users' own content creation efforts and give valuable insight into the resultant success of that content on social media networks.

Keep track of competitors' social content success and identify key influencers within your field. Analyze, follow and connect with key influencers to grow your own audience.

Prix

À partir de
$79/mois
Types de licence
version d'essai gratuite
Abonnement
Rapport qualité-prix

Appareils

Type d'entreprise

S
M
L

Disponible dans les pays suivants

Australie, Canada, Royaume-Uni, États-Unis

Langues

anglais

BuzzSumo - Avis

Note globale
4.6/5
95% d'avis positifs
28
Excellent
13
Très bien
2
Moyen
0
Médiocre
0
Horrible
Traduire avec Google Translate

Essential Content Research Tool

Logiciel utilisé tous les jours pendant 6 à 12 mois
Publié le 04/09/2018
Provenance de l'avis : Capterra

Developing good content means you need to do a lot of research and sometimes that can be a dubious process even if you have all the tools. Hopefuly, BuzzSumo is one of those tools that makes the process of content research much easier and much more insightful in just a couple of clicks.

Avantages

BuzzSumo is tailor-made for content reseach, competition analysis, backlinking and outreach research. It was instrumental in developing my long-term content strategy and adjusting it on the go.

BuzzSumo is relatively easy to use and you don't need to tackle with lots of toggles in order to get a semblance of a result. Saves a lot of time and provides you with a good protection from a content-related headache. All you need to do is insert the words of interests - look through the stats and check out what is up in the list.

Inconvénients

It takes so time to get used to it and it can be really rough in some places. That might be a serious put off. Pricing also may scare some but it is totally worth it.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

9.0/10
Traduire avec Google Translate

Amazing Content Research tool!

Logiciel utilisé toutes les semaines pendant plus d'un an
Publié le 11/09/2018
Provenance de l'avis : Capterra

Having BuzzSumo means having an advantage over your competitors since it makes a lot of tricky things easy to track and research about.

Avantages

BuzzSumo is definitely one of the best content research and analysis tools that I have used. I've used it for the mentioned reason and apart from that it also has useful features that let you scan backlinks and perform research related to your competition. As a digital marketer, tools like BuzzSumo are definitely great to have.

Not only is it simple but it packs a lot of power and functionalities. The time you spend using BuzzSumo will be the time that will get you the highest ROI when you are planning your campaign. All you need to do is enter the relevant keywords you are working with and there it is, all the stuff you need and with all the filters, toggles and other stuff, BuzzSumo proves to be a great tool overall.

Inconvénients

BuzzSumo does have a bit of a learning curve but once you get used to it and learn how to use it correctly, you will be able to take full advantage of it. Also, I wish they work on the pricing and bring it down a notch to make things even sweeter.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

9.0/10
Traduire avec Google Translate

Incredibly Powerful Tools for keyword discovery, tracking competitors and who key influencers are

Logiciel utilisé Autre pendant Version d’essai gratuite
Publié le 15/12/2018
Provenance de l'avis

Avantages

Amazing insights into the most shared content on your topic or keyword. Social impact and going viral is a huge part of modern digital marketing and Buzzsumo proves industry best tools for discovering trending topics. You can also easily find out who the "Influencers" are for your keywords making the process much easier on who to establish networking relationships with that could turn into valuable "mentions" which brings up another great aspect of BuzSumo: Content Alerts, the software will scour the internet and alert you anytime your keyword is mentioned on a website, blog, social media, etc. If you are an Agency this is a no-brainer tool for your digital marketing toolbox.

Inconvénients

A little bit pricey for small businesses and solo site entrepreneurs but great value for Agencies & larger businesses (Hows that for a mixed con ;-) )

One of the problems with having an in depth tool with a very complete feature set is that it can be a bit overwhelming when you are new to the buzzsumo service or keyword research in general. So in some respects having a very robust, in-depth research tool which is certainly a positive aspect can also be a bit of a con to first time users and those new to Keyword Research in General. I'd love to see a "Getting Started" interface with the most important features, then be able to toggle on all the features or an "Advanced View". In all fairness, they have a very good tutorial and help section.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation

Probabilité de recommander le produit

9.0/10
Traduire avec Google Translate

Must-have for content research & distribution

Logiciel utilisé tous les jours pendant plus d'un an
Publié le 26/02/2017
Provenance de l'avis

Avantages

I use BuzzSumo for researching content topics, analyzing the competition and identifying outreach and backlinking opportunities. It's an integral part of the content marketing process here at Grizzle, both for internal use as well as clients.

Inconvénients

Awesome influencer tools, but would love for it to go more in-depth. An influencer map that identifies networks of thought leaders, and who "influences" them for example. There are other tools for this, but having more granular insight via BuzzSumo would be awesome.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10
Traduire avec Google Translate

It simply has to be in your toolbox.

Logiciel utilisé tous les jours pendant 6 à 12 mois
Publié le 23/05/2018
Provenance de l'avis

Avantages

Buzzsumo is a brilliant tool that can save you a lot of time, marketing efforts, stress and hassle. It is not even a tool, it is a machine that can get your content strategy back on track and inspire you on a daily basis. I hit the content jackpot not once and not twice thanks to Buzzsumo. Identifying what content works wonders has never been easier, and I can't imagine my everyday work without Buzzsumo.

Inconvénients

I am trying to think of any cons, but I struggle to find them. Pricing may be a bit offputting, but Buzzsumo is totally worth it. Also, if it only had a mobile app, then my life would be complete. ;)

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10

BuzzSumo - Prix

À partir de
$79/mois
Types de licence
version d'essai gratuite
Abonnement
Rapport qualité-prix

Pro: $79/month (billed annually) or $99/month (billed monthly)

Pro+Trending: $139/month (billed annually) or $179/month (billed monthly)

Agency: $239/month (billed annually) or $299/month (billed monthly)

Enterprise: $499+/month - contact BuzzSumo

BuzzSumo - Fonctionnalités

  • API
  • Analyse de campagne
  • Analytique de l'engagement
  • Gestion de contenu
  • Importation et exportation de données
  • Intégration des médias sociaux
  • Marketing multicanal
  • Marketing sur les réseaux sociaux
  • Monitoring
  • Rapports et statistiques
  • Tableau de bord d'activités

  • Analyse en temps réel
  • Données en temps réel
  • Gestion des campagnes
  • Interface glisser-déposer
  • Intégration de tiers
  • Marquage
  • Modèles personnalisables
  • Stratégie de marque personnalisable
  • Tests A/B

Plus d'informations sur BuzzSumo

BuzzSumo - Principales fonctionnalités

  • Advanced filtering
  • Author tracking & notification
  • Competitor analysis & comparisons
  • Complete social network overview
  • Content alerts
  • Content analysis reports
  • Content curation
  • Content discovery
  • Content insights
  • Data export
  • Influencer amplification
  • Link alerts
  • Open API
  • Personalized dashboard
  • Question analyzer
  • Social backlinks

Avantages

  • Use BuzzSumo to discover what's trending, what's being shared and which topics people find interesting. With this knowledge, create and publish content that you know will be well received.

  • Identify your best platform with BuzzSumo's complete social network overview and be sure that you're sharing the right content in the right place.

  • Identify key influencers related to particular topics for networking purposes. Analyze and follow these influencers before using them to reach out to a wider target audience.

  • Keep track of competitors and their social content successes with BuzzSumo.

  • Set up custom alerts to notify you when a keyword reaches a specified minimum social share threshold in order to then focus your efforts on the best-performing content.

  • BuzzSumo - FAQ

    Voici quelques-unes des questions fréquentes sur BuzzSumo.

    Q. Quels sont les types de licence disponibles pour BuzzSumo ?

    Types de licences disponibles pour BuzzSumo :

    À partir de: $79/mois

    Type de licence: Abonnement

    version d'essai gratuite: Disponible

    Pro: $79/month (billed annually) or $99/month (billed monthly)

    Pro+Trending: $139/month (billed annually) or $179/month (billed monthly)

    Agency: $239/month (billed annually) or $299/month (billed monthly)

    Enterprise: $499+/month - contact BuzzSumo

    Q. Quelles sont les principales fonctionnalités du logiciel BuzzSumo ?

    Fonctionnalités du logiciel BuzzSumo :

    • Advanced filtering
    • Author tracking & notification
    • Competitor analysis & comparisons
    • Complete social network overview
    • Content alerts
    • Content analysis reports
    • Content curation
    • Content discovery
    • Content insights
    • Data export
    • Influencer amplification
    • Link alerts
    • Open API
    • Personalized dashboard
    • Question analyzer
    • Social backlinks

    Q. Qui utilise BuzzSumo ?

    Utilisateurs habituels du logiciel BuzzSumo :

    Auto-entrepreneurs, Grandes entreprises, Entreprises de taille moyenne, Non Profit, Administration publique, PME

    Q. Dans quelles langues BuzzSumo est-il disponible ?

    Langues dans lesquelles BuzzSumo est disponible :

    anglais

    Q. Quels sont les types de licence disponibles pour BuzzSumo ?

    Types de licences disponibles pour BuzzSumo:

    Abonnement

    Q. BuzzSumo prend-il en charge les appareils mobiles ?

    Nous n'avons pas d'informations sur les appareils pris en charge par BuzzSumo.

    Q. Avec quelles applications BuzzSumo peut-il s'intégrer ?

    Applications s'intégrant à BuzzSumo :

    Klipfolio, Mailigen, Mailshake, Majestic, Uberflip

    Q. Quelles sont les ressources d'aide disponibles pour BuzzSumo ?

    Ressources d'aide disponibles pour BuzzSumo :

    FAQ, Base de connaissances, Support en ligne, Tutoriels vidéo