CoSchedule est un calendrier marketing tout-en-un destiné aux équipes marketing internes, aux agences, aux petites entreprises, aux entrepreneurs individuels et à l'enseignement supérieur. L'application sur le cloud peut être utilisée pour créer du contenu, collaborer avec les membres d'une équipe, planifier des campagnes et des publications sur les réseaux sociaux, ainsi que pour simplifier l'exécution.
En tant que calendrier marketing pour les organisations, CoSchedule permet aux utilisateurs de développer toute leur stratégie marketing à partir d'un calendrier principal, de collaborer avec leurs équipes et de rationaliser l'ensemble de leur processus d'exécution à partir d'un seul emplacement. Les utilisateurs peuvent créer un flux de travail unifié pour chaque projet à l'aide du calendrier par glisser-déposer de CoSchedule et synchroniser leurs équipes au travers d'un calendrier collaboratif et multifonctionnel pour les réseaux sociaux, le contenu, les e-mails, les événements, etc.
CoSchedule permet aux équipes marketing de collaborer facilement sur des projets, d'attribuer des tâches, d'ajouter des commentaires et de respecter les délais impartis aux projets. Avec des flux de travail personnalisés, l'équipe reste responsable et les progrès peuvent être suivis pour chaque projet. Les utilisateurs peuvent créer l'agenda social parfait directement dans l'outil du calendrier et éviter de perdre du temps à passer d'un outil à l'autre.
Les entreprises peuvent également obtenir un aperçu avancé de l'ensemble des progrès de leur équipe dans un seul rapport à l'aide de CoSchedule, ce qui leur permet de se concentrer sur la productivité et de respecter les délais au lieu de parcourir le calendrier pour obtenir des mises à jour de statut.
Coschedule is a great editorial calendar and social media marketing tool. I use it on my personal blogs so I've never tried out the collaboration tool. It's great for listing tasks and ideas for new blog posts as well as scheduling social media posts in advance.
Initially, I used the 14-day free trial, it was great but I kept wondering whether it was worth paying for seeing as I could use Hootsuite + other editorial calendars to plan my post.
I was given a 30-day free trial which made me sit down and begin exploring all the features that related to me.
*The headline analyzer helped me choose search optimized headlines with an emotional punch. rather than just choosing the first headline I could think off, I began paying attention to my headline scores and aiming for 70 and above headline score with power words.
*I'm a solo blogger I've ever used the collaboration tools but I used the task selection to remind myself to do things like: Create image on canva, proof draft post, identify keywords, draft five headlines, identify inbound and outbound links etc.
*Evernote integration: I have Evernote on my tablet and sometimes I have the draft post in there, I use coschedule to transfer the draft to WordPress and begin working on it.
*Social Campaigns: This to me is the best feature, i get to create social media campaigns from old, current or future existing posts, to send to my facebook, twitter, Tumblr, LinkedIn,& Pinterest profiles. Coshedule offers 4 social media post types :Text, Link, Image & Video. I use this to create a variety of social media posts linking to the same blog post without being spammy.
*Efficient: the social media campaign/queue is the best I've seen
*Headline analyzer: Most social media marketing and content marketing tools do not come inbuilt with a headline analyzer to help you choose the best headline for your post.
I found out that scheduling blog post from coschedule doesn't work, I'll have to schedule it directly from WordPress to work, I realized that when I made a post and scheduled it to go out after a couple hours, only to find it saying "draft" in WordPress and "schedule" in coschedule.
CoSchedule is really great for social media management. It allows you to post to multiple platforms at a time and schedule as far out as you would like. You are able to see previews of what the post will look like on each platform and CoSchedule alerts you to any potential issues (ie LinkedIn wont allow video uploads, etc). There is a "Best Time" feature so you can set a post to go out at the time they determine is the best to drive traffic - have found it to be very useful. You can also set time ranges as well and it will post at the best time in that range. Everything is super intuitive and there are many other features I have yet to use. CoSchedule also has a WordPress plugin for blog posting that is wonderful as well - you can schedule all the social posts to drive to the blog directly in WordPress and it will automatically schedule them on your calendar. CoSchedule also provides traffic metrics for the blog posts over social.
I do not have much to say that is negative about CoSchedule. There have been glitches in the past, where a post won't schedule or a few times the platform went down. Those have been few and far between however. Overall it's a great tool.
I'm a heavy user of Coschedule. Actually, they even invited me to their podcast as they saw that we really use a lot the tool.
I use it mainly as a Twitter and LinkedIn post planner as there's no option to schedule posts inside these tools. We also use it as an editor calendar to mark all new blog posts and email campaigns.
The big pro is their easy drag&drop interface. I like the fact that you can change the time of publishing the post in a second (it's important when there's for example some problem with the application and we don't want to post anything then).
I had some problems with the fact, that the tool unconnected itself with LinkedIn so the post was not published on time (and I was on holidays so didn't have the possibility to control it). They should also work on their system of planning the hours of scheduled posts - we also had some problems with them.
The calendar view at a glance is nice for me to see what types of content I have planned in the future without having to look at another platform. Plus, the integration with WordPress makes it easy to move back and forth pretty smoothly.
The upload a doc functionality has not always worked. My team works with Google Docs and often includes images in the docs, which don't transfer into WordPress from CoSchedule very well in our experience. We have to upload the images separately to WordPress anyway so there is no time saved by uploading a doc instead of just copy/pasting the content. When they updated their pricing, they really pushed their social media scheduling feature, but we didn't need that because our company uses a different platform for social media. We were able to de-select that when upgrading our plan but we didn't need all the extra functionality the Team Marketing plan offered.
Time management. The ability to organize and share on social media quickly. The ability to track posts based on social shares online. A great calendar that shows you what posts you have written and where they've been shared. The ability to requeue posts to be shared again in the future to specific accounts. The ability to share by image and alter text for Facebook posts.
Coschedule allows me to schedule all my social media shares at the same time as I write and schedule my posts. It also lets me share other content with my readers easily with the chrome browser tool.
I have submitted a suggestion to allow us to find duplicates in our re-queue calendar. In case we've accidentally re-queued 1 post multiple times. Currently you have to scroll and search manually to find duplicates.
Voici quelques-unes des questions fréquentes sur CoSchedule.
Types de licences disponibles pour CoSchedule :
À partir de: 40,00 $US/mois
Type de licence: Abonnement
version d'essai gratuite: Disponible
Nous n'avons pas d'informations sur les fonctionnalités de CoSchedule.
Utilisateurs habituels du logiciel CoSchedule :
Auto-entrepreneurs, Grandes entreprises, Entreprises de taille moyenne, Non Profit, PME
Langues dans lesquelles CoSchedule est disponible :
Types de licences disponibles pour CoSchedule:
Appareils pris en charge par CoSchedule :
Android, iPhone, iPad
Applications s'intégrant à CoSchedule :
ActiveCampaign, Basecamp, Basecamp, Buffer, HoneyBook, Mailchimp, Twitter, Wordpress, Wordpress, Wrike
Ressources d'aide disponibles pour CoSchedule :
FAQ, Base de connaissances, Support en ligne, Tutoriels vidéo