Instapage

Instapage

La plateforme de pages de renvoi la plus puissante pour les équipes et les agences

4.6/5 (261 avis)

Instapage - Présentation

Instapage est le leader de l'optimisation post-clic. Il maximise les conversions pour les annonceurs et les marketeurs en les aidant à créer, personnaliser et optimiser les expériences post-clic à grande échelle. Avec cette plateforme, les marketeurs peuvent créer des expériences post-clic personnalisées à l'aide d'Instablocks™ et les mettre à jour en un clic.

Avec plus d'un million de pages de renvoi et un taux de conversion moyen de plus de 22 %, Instapage aide 15 000 clients répartis dans 100 pays à tirer davantage parti de leurs campagnes.

La plateforme comprend cinq outils offrant une solution de bout en bout : création de pages de renvoi, écosystème d'intégrations, outils de publication, système d'analyse et d'optimisation et couche de collaboration équipe/client. Instapage fournit la seule solution de collaboration permettant de rationaliser le processus de révision de conception.

Prix

À partir de
99,00 $US/mois
Types de licence
version d'essai gratuite
Abonnement
Rapport qualité-prix

Appareils

Type d'entreprise

S
M
L

Disponible dans les pays suivants

Asie, Australie, Canada, Chine, Europe et 5 autres, Allemagne, Japon, Amérique latine, Mexique, Royaume-Uni

Langues

anglais

Instapage - Avis

Note globale
4.6/5
93% d'avis positifs
169
Excellent
73
Très bien
16
Moyen
2
Médiocre
1
Horrible
Dave C.
Traduire avec Google Translate

How to avoid looking like an idiot

Publié le 29/07/2015
Provenance de l'avis : Capterra

If you do client work and you're using the popular page building software [rhymes with Schmeed Schmages] it is inevitable that once you complete page construction your client WILL call you or send you an email with a message that goes something like this:

"It looks great, but can you just add THIS right HERE?" Or, "will you move THIS over to THERE?"

You cringe as you explain that you cannot (perhaps because your client insisted on using, [rhymes with Feed Cages]. You explain that you're dealing with a template with very little flexibility. And though it was created by nice people with effective marketing, at the end of the day, you end up looking like you can't take care of your client; and your client feels like she didn't get the page she really wanted.

(And by the way, if you're building pages for yourself, the same thing happens. You simply have these conversations with yourself. Then people think you're crazy. Thus the commonly heard phrase, "This landing page software is driving me crazy").

Instapage isn't the perfect service. They do seem to have some growing pains. But they are also willing to be open about them, and most importantly work to fix things when they go wrong (Hey, folks... things always go wrong. It's in THOSE times when you really get to see what a company really is).

That said, with Instapage you can add whatever elements to your page that you desire, wherever on the page you please. Don't get me wrong the Instapage templates look great out of the box but realistically we always want SOMETHING more or just a LITTLE bit less.

(For example, instead of using the footer copyright section as a paragraph for additional info, you can simply add a new paragraph element).

In short, I'm using Instapage for opt-in pages. I also like Instapage enough for building my homepages, too. I recommend others to use Instapage (they even pay me to refer others with or without a "SuperDuper" account level. And, better still, they pay quickly).

If you want less cringing and crazy talk, you should use Instapage, too.

+

EASE OF USE would switch to 5 Stars if UNDO worked like most document programs (when working w/text). Instead, it reverts entire text box to the how it was prior to altering. And UNDO can take a bit long to function which may have user hitting UNDO multiple times.

CUSTOMER SERVICE could move to 5 Stars soon: They are implementing an instant chat option. Kudos to Instapage for the upgrade.

Note détaillée

Simplicité d'utilisation
Support client

Richard B.
Traduire avec Google Translate

Easy to build high performing landing pages for PPC campaigns

Publié le 28/04/2015
Provenance de l'avis

General UI is really really solid. I have found the software very easy to use as a non-designer / non-coder and created a number of high performing landing pages. This is gold-dust for me as a PPC manager. I previously just focused on working from within Adwords / Bing Ads / Facebook / LinkedIn / Twitter Ads - and did not touch landing pages. It has really helped me to be able to take control of the full process - driving traffic and influencing conversion rate with landing pages.

I just love the flexibility you have over the creation of pages - and felt that unbounce and leadpages don't give you that.

All in all love it, recommend it on my blog and will continue to use it for years to come.

Avantages

Very easy to use.

Very flexible.

Great templates.

Fast loading pages.

Inconvénients

I have found a couple of glitches with a page where an element (form) overlaps 2 sections. I found it nudged all content down on entering some text, which meant I had to pull the form down into another section then back up to reposition it. It would not give me the option to

The publishing process I find to have a couple of little bugs where you publish to a custom domain. But not too difficult to get round.

I have only tried the template import function once - and it didn't seem to work very well. Possibly the page I chose to import was not wholly compatible.

Réponse de Instapage

Thank you so much for taking the time to share this feedback! We really appreciate it and it seriously helps us improve.

The form bumping bug has been reported and will be fixed with the next live push.

The Template Importer is currently in BETA only and we gave access to our premium customers to test it out and help us perfect the system.

We are super stoked to be the first to bring this type of tech to market and we expect to have a fully functional product to ship in about 6 months. If you have any more feedback or find any issues please shoot us a line at support@instapage.com.

Again, thank you so much for your time :)

Cheers!

Subash B.
Traduire avec Google Translate

Develop Awesome Landing Pages at Scale

Logiciel utilisé toutes les semaines pendant plus de deux ans
Publié le 28/04/2018
Provenance de l'avis : Capterra

Easy, feature rich & effective.

Avantages

Instapage helps create stunning landing pages without the help of any developer or any coding experience. You can easily develop landing pages with simple easy to use drag & drop functionality. There are more than enough templates for any industry or requirement - which makes it easy for you to build your landing page with the page content cues already there making life easy. It's easy to integrate with email marketing, CRM & the ilk. The A/B testing feature is nice & easy to take a quick look to see which page variant is doing well.

Inconvénients

Limited icons & images in the free library. Sometimes making changes to the mobile versions takes a lot of time & is not easy. We cant add elements to visible only in mobile version of the landing page. The support team is not that great, but adequate I think. When a landing page is duplicated - all the setup integrations will vanish & has to be done all over again - which is very time consuming & irritating - especially when the differentiator of the company build & test landing pages at scale. Font types available an be expanded or enable us to upload fonts.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10
Garrett G.
Traduire avec Google Translate

Fantastic way to build landing pages for PPC and other programs

Logiciel utilisé tous les jours pendant 1 à 5 mois
Publié le 03/08/2018
Provenance de l'avis : Capterra

I really enjoy building landing pages in Instapage. They look great and function really well. Again, I just wish they had a native integration with Pardot instead of just hoping people will use the terrible Zapier-Pardot integration as a workaround.

Avantages

Instapage is so easy to use it's almost ridiculous. The pages look great and you can totally customize the mobile versions of each page as well to make sure that everything looks good. There are a ton of options for different "blocks" to place on your pages and you can fully customize anything within a block. I chose Instapage over Unbounce because it was slighly less expensive and I'd read that the featureset is a little more extensive.

Inconvénients

The one thing that really irks me about Instapage (at the time of writing this review), is that it doesn't have a Pardot integration to directly pipe leads into our Marketing Automation platform. There is a Hubspot integration, but for some reason no Pardot one. I've found articles on setting up webhooks to push leads into a form handler but it doesn't seem to work. Using an HTML-embedded Pardot form doesn't work either as the form doesn't render. I'd give Instapage 5/5 across the board if they would add a native Pardot integration.

One other thing I've noticed is that sometimes when you make a large number of updates to a landing page, it can be a bit sluggish before the updates show up on the live page (an hour or more in some cases).

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation

Probabilité de recommander le produit

10.0/10
Traduire avec Google Translate

I can design and launch attractive landing pages in minutes!

Logiciel utilisé tous les jours pendant plus de deux ans
Publié le 01/05/2019
Provenance de l'avis : Capterra

In my experiences, Instapage really is a lifesaver when it comes to landing pages and I find myself constantly using the software for most of clients.

Avantages

I love how easy it is to design great looking landing pages that convert visitors into customers. From a marketing perspective, I need landing pages that not only look good, they also need to perform well. Some clients need a very customized branding and look to their landing pages. Some clients need their landing pages to look like other pages on their websites. With Instapage I can quickly visualize our landing page design goals and get feedback on that design from clients in minutes.

Inconvénients

I always appreciate seeing additional design templates.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10

Instapage - Prix

À partir de
99,00 $US/mois
Types de licence
version d'essai gratuite
Abonnement
Rapport qualité-prix

Instapage - Fonctionnalités

  • API
  • Analyse de campagne
  • Analyse en temps réel
  • Analytique de l'engagement
  • Données en temps réel
  • Gestion de contenu
  • Importation et exportation de données
  • Interface glisser-déposer
  • Intégration de tiers
  • Modèles personnalisables
  • Monitoring
  • Notifications automatiques
  • Rapports et statistiques
  • Stratégie de marque personnalisable
  • Tableau de bord d'activités
  • Tests A/B

  • Gestion des campagnes
  • Intégration des médias sociaux
  • Marketing multicanal
  • Marketing sur les réseaux sociaux

Instapage - FAQ

Voici quelques-unes des questions fréquentes sur Instapage.

Q. Quels sont les types de licence disponibles pour Instapage ?

Types de licences disponibles pour Instapage :

À partir de: 99,00 $US/mois

Type de licence: Abonnement

version d'essai gratuite: Disponible

Q. Quelles sont les principales fonctionnalités du logiciel Instapage ?

Nous n'avons pas d'informations sur les fonctionnalités de Instapage.

Q. Qui utilise Instapage ?

Utilisateurs habituels du logiciel Instapage :

Grandes entreprises, Entreprises de taille moyenne, Non Profit

Q. Dans quelles langues Instapage est-il disponible ?

Langues dans lesquelles Instapage est disponible :

anglais

Q. Quels sont les types de licence disponibles pour Instapage ?

Types de licences disponibles pour Instapage:

Abonnement

Q. Instapage prend-il en charge les appareils mobiles ?

Nous n'avons pas d'informations sur les appareils pris en charge par Instapage.

Q. Avec quelles applications Instapage peut-il s'intégrer ?

Applications s'intégrant à Instapage :

AWeber, ActiveCampaign, Constant Contact, Hotjar, Instiller, LeadSquared, Localize, Mailchimp, SharpSpring, iDevAffiliate

Q. Quelles sont les ressources d'aide disponibles pour Instapage ?

Ressources d'aide disponibles pour Instapage :

FAQ, Base de connaissances, Support en ligne, Support téléphonique, Tutoriels vidéo