--- description: Oracle Eloqua Marketing Automation : qu'en pensent les utilisateurs ? Lisez les avis sur Oracle Eloqua Marketing Automation, consultez ses différents prix, tarifs et abonnements ainsi que ses fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Oracle Eloqua Marketing Automation - Prix, tarif, abonnement et avis | GetApp France 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de gestion de campagnes](/directory/304/campaign-management/software) > [Oracle Eloqua Marketing Automation](/software/10085/campaign-management) # Oracle Eloqua Marketing Automation Canonical: https://www.getapp.fr/software/10085/campaign-management Page : 1/2\ Suivant: [Page suivante](https://www.getapp.fr/software/10085/campaign-management?page=2) > Oracle Eloqua est un logiciel de marketing automation au niveau de l'entreprise qui peut être utilisé pour gérer une gamme d'activités de marketing et de vente. Il peut être utilisé pour réaliser des campagnes de content marketing et de social marketing, ainsi que des campagnes axées sur les ventes pour prendre en charge les renouvellements et les événements. Oracle Eloqua fournit des données client clés et des analyses marketing permettant de créer de meilleures campagnes. Les profils des clients peuvent être créés pour un ciblage et une segmentation accrus grâce à des données telles que les visites et les réponses des sites web. Les performances de vos campagnes peuvent être analysées à l'aide de tableaux de bord et de rapports d'analyse marketing. > > Conclusion : 14 utilisateurs lui ont donné la note de **4.0/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.0/5** | 14 Avis | | Simplicité d’utilisation | 2.9/5 | D'après l'ensemble des avis | | Support client | 3.1/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 3.4/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.1/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 70% | (7/10 Probabilité de recommander le produit) | ## À propos de l'éditeur - **Société**: Oracle - **Pays**: Chicago, É.-U. - **Entreprise fondée en**: 1977 ## Contexte commercial - **Prix à partir de**: 2 000,00 $US - **Public cible**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: États-Unis ## Fonctionnalités - A/B Testing - API - Alertes/Notifications - Analyse des campagnes - Automatisation du marketing - CRM - Calendrier de marketing - Campagnes de drip marketing - Campagnes multiples - Communication multicanal - Distribution de leads - Gestion des calendriers - Gestion des campagnes - Gestion des contacts - Gestion des leads - Génération de leads - Importation et exportation de données - Lead nurturing - Marketing multicanal - Modèles d'e-mails ## Intégrations (7 au total) - 6sense - Dropbox Business - Jive - Mintigo - Oracle Service - Veeva CRM - Zendesk Suite ## Ressources d'aide - Service client/e-mail - FAQ/forums - Base de connaissances - Support téléphonique ## Category - [Logiciels de gestion de campagnes](https://www.getapp.fr/directory/304/campaign-management/software) ## Catégories connexes - [Logiciels de gestion de campagnes](https://www.getapp.fr/directory/304/campaign-management/software) - [Logiciels d'email marketing](https://www.getapp.fr/directory/307/email-marketing/software) - [Logiciels de marketing automation](https://www.getapp.fr/directory/308/marketing-automation/software) - [Logiciels de gestion de contacts](https://www.getapp.fr/directory/337/contact-management/software) - [Logiciels de gestion des leads](https://www.getapp.fr/directory/339/lead-management/software) ## Logiciels similaires 1. [EngageBay CRM](https://www.getapp.fr/software/113999/engagebay-marketing) — 4.7/5 (907 reviews) 2. [Marketing 360](https://www.getapp.fr/software/104247/marketing-360) — 4.5/5 (1132 reviews) 3. [Agile CRM](https://www.getapp.fr/software/102073/agile-crm) — 4.1/5 (524 reviews) 4. [monday.com](https://www.getapp.fr/software/91734/monday-com) — 4.6/5 (5726 reviews) 5. [Constant Contact](https://www.getapp.fr/software/90578/constant-contact) — 4.3/5 (2913 reviews) ## Avis ### "Marketing Campaign Workhorse" — 4.0/5 > **Amy** | *15 septembre 2016* | Construction | Taux de recommandation : 8.0/10 > > **Avantages**: The campaign management in Eloqua is a very easy and intuitive tool to send out simple, as well as sophisticated email campaigns. All assets (emails, forms, landing pages, etc.) can be integrated into the campaign, which makes the reporting easy and thorough. It has all necessary tools for a proper database management, including a good tool for scoring. The tools available within Eloqua allow us to target our messages to right market segments, and ensures that we can suppress email addresses that have already received a marketing message from us on a given day and unsubscribed through subscription management. We use Eloqua as a full fledge automation tool for all email campaigns and event RSVPs. Additionally, we have it synced with our CRM so that new contacts are added into the system automatically. I also think Eloqua University is a great resource. > > **Inconvénients**: Sometimes take a while until you can solve together with support your problem. They usually do not go the extra mile.We contracted a 3rd party to help implement some features and support training to maintain since Oracle does not provide those offerings. I also think lead scoring still needs work. I think they need to increase the amount of documents they allow you to store in their progressive profiling component. Sometimes it takes a while until you can solve a problem with support. They usually do not go the extra mile. We contracted a 3rd party to help implement some features and training documentation to maintain since Oracle does very little in those areas. > > Eloqua is on the one side being used as a database tool for our big pool of suspects. On the other hand, we use Eloqua as a full fledge automation tool for email, print and telemarketing campaigns. We are using the full package: emails, landing pages, forms, program builder, data tools and reporting function. Eloqua is the hub of our entire marketing program. Our marketing team is small, but every person we add is added as a user and trained to think about our customer's journey through the buying process. The sales team relies on our outbound programs driven by Eloqua. The integration with Oracle Sales Cloud creates automatic data enrichment. Even though we are fairly simple in our use of the platform, we've created efficiencies and value that we wouldn't have without Eloqua. ----- ### "Best of breed marketing automation solution" — 4.0/5 > **Chris** | *4 janvier 2019* | Logiciels | Taux de recommandation : 8.0/10 > > **Avantages**: Versatile set of functionality which enables you to provide co-ordinated targeting marketing across multiple channels > > **Inconvénients**: Cost of the solution is quite high, as a best of breed solution - but worth every penny in terms of providing effective targeted marketing ----- ### "Full featured but clunky" — 4.0/5 > **Utilisateur vérifié** | *14 novembre 2017* | Logiciels | Taux de recommandation : 6.0/10 > > **Avantages**: Many features are available and email templates, seed lists, contacts, campaigns, etc can all be configured as desired. Good options for message tracking as well. > > **Inconvénients**: Interface can be a bit confusing, as can be the process for setting up segments. Having so many options can also lead to confusion. ----- ### "Great marketing automation platform" — 5.0/5 > **Utilisateur vérifié** | *19 novembre 2018* | Logiciels | Taux de recommandation : 9.0/10 > > **Avantages**: Eloqua is well synced with Salesforce.com and with its visual interface it is easy to create multi-level drip campaigns > > **Inconvénients**: It lacks the enterprise functionality that the market leading marketing automation platform, Marketo, has. ----- ### "Oracle Eloqua Review" — 4.0/5 > **Utilisateur vérifié** | *10 mars 2020* | Logiciels | Taux de recommandation : 6.0/10 > > **Avantages**: The integration with other apps made the software favorable. > > **Inconvénients**: It is not so much user friendly and difficult to use at first. ----- Page : 1/2\ Suivant: [Page suivante](https://www.getapp.fr/software/10085/campaign-management?page=2) ## Liens - [Afficher sur GetApp](https://www.getapp.fr/software/10085/campaign-management) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | ----- ## Données structurées