Quantcast - Présentation
Description du logiciel Quantcast
Quantcast propose une gamme d'outils d'analyse et de data mining permettant de mieux comprendre le comportement de votre public sur les appareils et les plateformes, y compris web et mobiles. L'application est disponible en deux parties, Quantcast Measure et Quantcast Advert. La première est disponible gratuitement et offre des profils démographiques et géographiques d'audience complets pour vos sites web et vos applications mobiles, ainsi que pour ceux de vos concurrents. Quantcast Advert est une solution payante qui utilise les données de Quantcast Measure pour fournir une intelligence prédictive sur les parcours et les chemins des clients. Quantcast Measure vous aide à voir des détails tels que le nombre d'utilisateurs d'applications mobiles, de visites et de pages vues pour une période donnée. Vous pouvez observer les données du public cible classées par sexe, âge, nombre d'enfants, revenu, éducation, appartenance ethnique, appartenance politique et engagement politique. Vous pouvez également voir les intérêts du public, les autres sites visités par votre public et les sources de trafic. D'autres informations sur le public incluent l'utilisation des retours des utilisateurs connectés, les installations et les mises à niveau d'applications ainsi que la rétention des utilisateurs. Toutes les données recueillies par Quantcast à propos de vos sites web et de vos applications peuvent être publiées sur la plateforme Quantcast afin d'être présentées aux annonceurs et aux partenaires.Quantcast - Présentation
Prix
Types de licence
Quantcast - Fonctionnalités
Captures d'écran
Quantcast - Avis
Quantcast - Avis
Quantcast is essential for a good marketing campaign
Quantcast offers the user a complete mastery of marketing processes, ranging from data collection (in the case of market studies) to the execution of marketing campaigns via email. With quantcast you can make quite detailed follow-ups of the return on investment, the profiles of each client, and much more. The negotiation that was carried out with quantcast was a resounding success for both parties, we are satisfied with your comfortable process. I do not know how they presented mishaps during the agreements of the saying. The platform has shown to have a quite correct and functional deployment. It is very adaptable for any type of cellular devices as well as for laptop. Quantcast He has shown us a quality in his incomparable service. The functions that quantcast allows us are excellent for the development and correct management of our company. It has fascinated us.
Quantcast Is An Incredible Programmatic Display & Retargeting Partner
We realize the benefits of strong performance direct response campaigns from a wide variety of clients.
Baseline Audience Insights Needed For Any Web Site
I've been recommending and installing Quantcast for my clients and customers for over a decade. The fact that this tool has remained in effect that long gives this tool a massive wealth of data upon which to base the characterizations of your site visitors. If you're new to site visitor behavioral study, you should learn to use Quantcast.
Quantcast Measure and advertising platform is one of the most trusted platforms we use.
ROI increases
Quantcast Measure, analytic tool and it offers audience measurement solution
Comparatif avec les logiciels similaires : note globale
Comparer avec les alternatives
Quantcast is essential for a good marketing campaign
Avantages
Quantcast creates detailed reports on the figures of our marketing campaigns. These can be exported in different formats, and in this way create advertising that acts in real time on the profiles of the chosen audience. Quantcast also serves to create content diagrams about the performance of those campaigns. We recommend it for the facilities it offers when managing marketing plans. Thanks to quantcast our advertising is much better programmed. Its use is highly recommended to apply professional retargeting strategies in a short time, and to create easily accessible reports on these strategies.
Inconvénients
The platform limits the work too much when it comes to sharing information about the advertising campaigns to other members of the work team, since the reports can not be sent directly. First they must be exported, in order to be sent or uploaded to the cloud from an external platform. Neither creates projects to work with campaigns, nor tasks within them.
Quantcast Is An Incredible Programmatic Display & Retargeting Partner
We realize the benefits of strong performance direct response campaigns from a wide variety of clients.
Avantages
We love that Quantcast has a depth of knowledge in the direct response space, can easily and quickly set up our campaigns, and always responds to our concerns.
Inconvénients
My only concern about Quantcast is its increasing cost. Increasing costs reduce the opportunities we have to work with Quantcast.
Baseline Audience Insights Needed For Any Web Site
I've been recommending and installing Quantcast for my clients and customers for over a decade. The fact that this tool has remained in effect that long gives this tool a massive wealth of data upon which to base the characterizations of your site visitors. If you're new to site visitor behavioral study, you should learn to use Quantcast.
Avantages
I like the fact that the tracking and analysis of Quantcast is free. Make no mistake, they use the information gathered from your web site for their own purposes as well, but that's what makes the analysis of your audience so much more effective. Combining Quantcast behavioral data with a good understanding of technographic profiles can give you a strikingly clear picture of your web site audience.
Inconvénients
In order to take full advantage of its capability, you can't just rely on the standard copy and past code snippeet - you need to customize your code. Sometimes, it's hard to find the information you need to customize the code for Quantcast and when you do find it, it can be hard to interpret the instructions if you aren't HTML literate.
Quantcast Measure and advertising platform is one of the most trusted platforms we use.
ROI increases
Avantages
The amount of data collection and segmentation within your website is very powerful. Not only should every marketer know about quantcast but should be a procedure to look at data before any integration of campaigns.
Inconvénients
I would like to see more data segmentation and more access to case studies in their archives. Their academy for RTB is outdated.
Quantcast Measure, analytic tool and it offers audience measurement solution
Avantages
Besides classic measurements such as traffic, frequency, demographics and geography this service offers some new interesting reports. These reports are about shopping interests, media interests, business and occupation of your customers. It gives you more information of your customer’s preferences. Also as a different product it has “Quantcast measure for Apps”. This service provides you with free tracking of mobile application usage of iOS and Android devices. This service also has different kind of reports. They include the following information: app traffic, site visit frequency, app version, top countries where app used and much more. The installation is easy.
Inconvénients
Interface could be more "user friendly", i've got confused with it, mostly in the beggining of usage.
Comparatif avec les logiciels similaires : recommandation utilisateur
Comparer avec les alternatives
Quantcast - Prix
Quantcast - Prix
Comparatif avec les logiciels similaires : rapport qualité-prix
Comparer avec les alternatives
Quantcast - Fonctionnalités
Quantcast - Fonctionnalités
Comparatif avec les logiciels similaires : note sur les fonctionnalités
Comparer avec les alternatives
Catégories
Catégories
Vidéos et tutoriels
Vidéos et tutoriels
Quantcast - FAQ
Quantcast - FAQ
Voici quelques-unes des questions fréquentes sur Quantcast.
Q. Quels sont les types de licence disponibles pour Quantcast ?
Types de licences disponibles pour Quantcast :
Type de licence: Gratuit
Essai gratuit: Non disponible
Q. Quelles sont les principales fonctionnalités du logiciel Quantcast ?
Nous n'avons pas d'informations sur les fonctionnalités de Quantcast.
Q. Qui utilise Quantcast ?
Utilisateurs habituels du logiciel Quantcast :
Grandes entreprises, Entreprises de taille moyenne, PME
Q. Dans quelles langues Quantcast est-il disponible ?
Langues dans lesquelles Quantcast est disponible :
anglais, français, allemand, italien, suédois
Q. Quels sont les types de licence disponibles pour Quantcast ?
Types de licences disponibles pour Quantcast:
Gratuit
Q. Quantcast prend-il en charge les appareils mobiles ?
Nous n'avons pas d'informations sur les appareils pris en charge par Quantcast.
Q. Avec quelles applications Quantcast peut-il s'intégrer ?
Applications s'intégrant à Quantcast :
Cyfe, Infinity, LiveRamp IdentityLink, MobiLoud, TapClicks
Q. Quelles sont les ressources d'aide disponibles pour Quantcast ?
Ressources d'aide disponibles pour Quantcast :
Support en ligne
Quantcast offers the user a complete mastery of marketing processes, ranging from data collection (in the case of market studies) to the execution of marketing campaigns via email. With quantcast you can make quite detailed follow-ups of the return on investment, the profiles of each client, and much more. The negotiation that was carried out with quantcast was a resounding success for both parties, we are satisfied with your comfortable process. I do not know how they presented mishaps during the agreements of the saying. The platform has shown to have a quite correct and functional deployment. It is very adaptable for any type of cellular devices as well as for laptop. Quantcast He has shown us a quality in his incomparable service. The functions that quantcast allows us are excellent for the development and correct management of our company. It has fascinated us.