Cake

Cake

Digital marketing analytics

4.5/5 (11 avis)

Cake - Présentation

Cake digital marketing analytics software allows you to make changes through flexible internal automation tools and allow programmatic ingestion of data as well as streamline processes by viewing, editing and creating within a single screen. By utilizing Cake you can target any device, ISP Carrier, operating system or browser in real-time by leveraging a massive and continually updated mobile device database.

Go beyond location and device targeting with Cake with custom parameters using URL and referring affiliate for the most accurate results and setup alternate landing pages, rules and events by campaign with a single offer instead of setting up multiple individually managed offers. Cake provide price quotes upon request as well as whitepapers, webinars and testimonials.

Prix

À partir de
N/A
Types de licence
version d'essai gratuite
Rapport qualité-prix

Appareils

Type d'entreprise

S
M
L

Disponible dans les pays suivants

Canada, États-Unis

Langues

anglais

Cake - Avis

Note globale
4.5/5
91% d'avis positifs
8
Excellent
2
Très bien
0
Moyen
0
Médiocre
1
Horrible
Brian B.
Traduire avec Google Translate

CAKE is the Cadillac of Tracking Software

Logiciel utilisé tous les jours pendant plus de deux ans
Publié le 28/06/2019
Provenance de l'avis : Capterra

Being the best platform in the industry doesn't always mean it is the easiest. But that can be said about any sophisticated SaaS platform. I think CAKE creates a good balance for inexperienced users to navigate and get things set up on a simplistic level. However, for those who are advanced users CAKE would not be complete without a killer support staff and client service team. These are the people that bring everything together and make for a great overall experience.

Avantages

CAKE is by far the most intuitive, customizable and reliable tracking system in the marketplace. The UI is clean and easy to navigate. The setup and deployment of new campaigns is simple. The reporting granularity is amazing. CAKE is simply an all-around amazing tracking platform. There is not another system in the marketplace that comes close.

Inconvénients

There are a few quirky things here and there, but nothing that disrupts our core business. Reporting visualization needs an upgrade.

Réponse de CAKE

Hello! Thank you for taking your time to review CAKE! We're pleased to hear that you're happy with your experience and would recommend our company to others. We hope to wow you with new reporting visualizations in the near future, be on the lookout for big changes at CAKE!

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10
Traduire avec Google Translate

Very powerful affiliate tracking platform

Logiciel utilisé tous les jours pendant plus de deux ans
Publié le 12/12/2018
Provenance de l'avis : Capterra

CAKE has been a strong platform for our affiliate program for a number of years now. It allows us to efficiently manage our affliates.

Avantages

Tracking down to subid level
Easy implementation of partner postbacks and pixels.

Inconvénients

Not well localized for European date formats and number formats
No scheduling of payout changes in events

Réponse de CAKE

Hi there! Thank you for your review, we're glad to hear that you're happy with our product and would recommend it to others! In regards to the European date and number formats, is your platform currently configured to the wrong format for your business? If so, please reach out to your Client Success Manager or the support team who can assist you in getting this resolved. As for the payout changes on Events, though we do not have a scheduling feature for this currently, we would love to discuss the challenge you're facing and how we could help to resolve it, there are a few options that might help to alleviate the issue. Again, thank you for taking your time to review our product and providing us with feedback on how we could address the challenges you're currently facing.

Note détaillée

Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10
Lindsey R.
Traduire avec Google Translate

Ain't it Sweet?

Logiciel utilisé tous les jours pendant plus de deux ans
Publié le 15/07/2019
Provenance de l'avis : Capterra

I made the best decision to work with CAKE when starting my business. Tracking and learning any platform can be overwhelming at times just because there's always a lot going on. Without the support I've received from each team member at CAKE. I may not be where I'm at today.

Avantages

The platform provides every tracking tool I need to track my leads.

Inconvénients

I don't like that I can't get someone on the phone over the weekend. If there's a tracking issue in this business you can quickly loose thousands of dollars in minutes. Submitting a ticket doesn't cut it when you need immediate help. Luckily, I have an AMAZING customer support manager who will go beyond the call of duty to help me if it's an urgent situation.

Réponse de CAKE

Hi there!

Thank you for taking the time to review our product, we're so happy to hear about your success on CAKE! I'm sorry to hear about the challenge you've had with the limited phone support hours, but please know that we do have 24/7 technical phone support as an option to you! For more information about it, please let your Client Success Manager know! Thank you again for your review.

CAKE

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10
Isabel K.
Traduire avec Google Translate

Helps Us Acheive Our Goals Everyday

Logiciel utilisé tous les jours pendant plus d'un an
Publié le 02/07/2019
Provenance de l'avis : Capterra

Avantages

Cake presents very detailed data about what we are looking for. I am able to filter and see the data in whichever way I need. I like that you are able to see data by phone type, medium, media, etc. Being able to login to the affiliate's view is also helpful when troubleshooting issues.
Cake's support team is also very helpful and is prompt at responding. They have helped me multiple times with issues and even scheduled phone calls to personally help.

Inconvénients

There is a slight learning curve with certain Cake processes. There are times when you need to do something in a particular step or save multiple times otherwise it will not work. I have learned to take the precautions and make sure everything is working.

Réponse de CAKE

Hi there! Thank you for taking the time to review our product, we're so happy to hear that you're able to get the level of support that you need from both our product and team!

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

8.0/10
Nykiya M.
Traduire avec Google Translate

User Friendly, Easy to Use Platform

Logiciel utilisé tous les jours pendant plus de deux ans
Publié le 08/07/2019
Provenance de l'avis : Capterra

Avantages

Very easy to use and user friendly design. Customizable user roles and reporting capabilities are very helpful for controlling visibility across our company's different team members.

Inconvénients

The mobile app doesn't offer all the functions I'd like to see. The mobile web version also has some glitches that limit what you can do.

Réponse de CAKE

Hi there! Thank you for taking the time to review CAKE! We're happy to hear about your success on our product and would love to learn more about what you would like to accomplish within the mobile application or on the mobile web version as we hope to make some enhancements to it in the near future. Again, thank you for your review and likelihood to recommend CAKE!

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

9.0/10

Cake - Prix

À partir de
N/A
Types de licence
version d'essai gratuite
Rapport qualité-prix

Pricing available upon request

Cake - Fonctionnalités

  • Analyse en temps réel
  • Marketing multicanal
  • Monitoring

  • API
  • Analyse de campagne
  • Analytique de l'engagement
  • Données en temps réel
  • Gestion de contenu
  • Gestion des campagnes
  • Importation et exportation de données
  • Interface glisser-déposer
  • Intégration de tiers
  • Intégration des médias sociaux
  • Marketing sur les réseaux sociaux
  • Modèles personnalisables
  • Notifications automatiques
  • Rapports et statistiques
  • Stratégie de marque personnalisable
  • Tableau de bord d'activités
  • Tests A/B

Plus d'informations sur Cake

Cake - Principales fonctionnalités

  • Advertisers and networks
  • Capture and monitor digital marketing
  • Card-based system
  • Clarity from your data
  • Digital marketing analytics
  • Download reports and export
  • Enable optimum marketing impact
  • Google, Intuit, Tipalti
  • Identify new sales channels
  • Identify top-performing channels
  • Location tracking
  • Make intelligent decisions
  • Muliple integrations
  • Online support
  • Optimize marketing spend
  • Track and act in real-time.
  • Use clear actionable data
  • Web based platform
  • Webinars
  • Whitepapers

Avantages

  • Digital marketing analytics for Advertisers and networks - Cake lets you track performance across multiple channels or manage multiple digital campaigns whether you are an affiliate or a network. Cake gives you real-time analytics which in turn identify your most profitable marketing channels as well as your under performers - which in turn you can reach out too.

  • Capture and monitor digital marketing - With Cake you can input your different marketing data feeds (platforms, websites etc.), create custom reports and dashboards to view what is most relevant to you and act on it. You can view historical data for assessment purposes and in turn identify trends which can be analyzed into insight predictions for future campaigns.

  • Online support and guidance - Cake offers 24/7 online support to help you from the initial analytics inception to ongoing support. Cake provide whitepapers, webinars, testimonials and success stories, tutorials and more to help you get started.

  • Cake integrations and support - Cake allows you to integrate your marketing analytics platform with Authorize.net, Ezepo, Bing pay-per-click, Google pay-per-click, Tealium, DoubleClick by Google, OpenX, Optizmo, Forensiq, RackSpace CDN, Quickbooks, Briteverify, Nuestar, Unsubcentral, Tipalti, Invoca and more.

  • Cake - FAQ

    Voici quelques-unes des questions fréquentes sur Cake.

    Q. Quels sont les types de licence disponibles pour Cake ?

    Types de licences disponibles pour Cake :

    version d'essai gratuite: Non disponible

    Pricing available upon request

    Q. Quelles sont les principales fonctionnalités du logiciel Cake ?

    Fonctionnalités du logiciel Cake :

    • Advertisers and networks
    • Capture and monitor digital marketing
    • Card-based system
    • Clarity from your data
    • Digital marketing analytics
    • Download reports and export
    • Enable optimum marketing impact
    • Google, Intuit, Tipalti
    • Identify new sales channels
    • Identify top-performing channels
    • Location tracking
    • Make intelligent decisions
    • Muliple integrations
    • Online support
    • Optimize marketing spend
    • Track and act in real-time.
    • Use clear actionable data
    • Web based platform
    • Webinars
    • Whitepapers

    Q. Qui utilise Cake ?

    Utilisateurs habituels du logiciel Cake :

    Auto-entrepreneurs, Entreprises de taille moyenne, PME

    Q. Dans quelles langues Cake est-il disponible ?

    Langues dans lesquelles Cake est disponible :

    anglais

    Q. Quels sont les types de licence disponibles pour Cake ?

    Nous n'avons pas d'informations sur les types de licences de Cake.

    Q. Cake prend-il en charge les appareils mobiles ?

    Nous n'avons pas d'informations sur les appareils pris en charge par Cake.

    Q. Avec quelles applications Cake peut-il s'intégrer ?

    Applications s'intégrant à Cake :

    CAKE, CAKE Guest Manager, Invoca, Pushnami, Retreaver, Tipalti AP Automation, pagesource

    Q. Quelles sont les ressources d'aide disponibles pour Cake ?

    Ressources d'aide disponibles pour Cake :

    Support en ligne, Support téléphonique, Tutoriels vidéo