LeadLander

LeadLander

Marketing automation and analytics

4.6/5 (7 avis)

LeadLander - Présentation

LeadLander provides a range of marketing campaign data and analysis tools to give you a better understanding of user behavior on your site, and to measure the effectiveness of your marketing efforts. LeadLander measures user behavior derived from four key marketing channels: search, email, contact forms and Google AdWords. The marketing application helps you to identify the characteristics of traffic coming to your site, such as company information, along with providing real-time customer activity reports and historical user data.

The email marketing analytics tools from LeadLander allow you to identify the customers and prospects coming to your site from email marketing campaigns. You can see which users have come to your site from which email campaign and how they behave on your site. The form tracking tools, further help you to understand the behavior of customers and leads. See which forms are the most effective, as well as how users behave after filling out certain forms. The Google AdWords tool provides further insight into the connection between your re-targeting efforts, ROI and user behavior.

Prix

À partir de
N/A
Types de licence
version d'essai gratuite
Abonnement
Rapport qualité-prix

Type d'entreprise

S
M
L

Disponible dans les pays suivants

Canada, Europe, États-Unis

Langues

anglais

LeadLander - Avis

Note globale
4.6/5
100% d'avis positifs
4
Excellent
3
Très bien
0
Moyen
0
Médiocre
0
Horrible
Samuel M.
Traduire avec Google Translate

I use Leadlander daily to see what accounts are viewing our website

Logiciel utilisé tous les jours pendant plus d'un an
Publié le 28/02/2018
Provenance de l'avis : Capterra

Finding new companies is essential for prospecting as a BDR. Leadlander can show you new companies daily once you have the filters applied correctly. It also makes it easier to see what web pages in particular are most important to them as it tells you the amount of times they have opened or how many people have opened a page. The UI is pretty user friendly and training for the tool only takes roughly 20 minutes.

Avantages

Leadlander is great for finding new or existing accounts that are looking at our website that day. The ability to see what webpages and content and how much accounts are looking at our site is very useful in following up. Leadlander provides the location of the prospect from the account so it helps to narrow down what prospect might be looking at the site. The alerts make it easy to sort through all of the traffic on the website as well which are very customizable. Also the email updates every day of target accounts looking at the site helps dictate my day to day workflow. The ability to see what time they are looking is also useful.

Inconvénients

Leadlander's tracking functionality does not allow you to see which individual prospect from an account is looking at the website. This can lead to confusion and time wasted especially working through larger accounts with many divisions. Leadlander will sometimes give wrong information on an account and you will be brought to the wrong website. There has also been on occasion difficulties in loading the tool. This can sometimes can take up to 15 minutes to open.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10
Ashley N.
Traduire avec Google Translate

Easy Sales Tool to Implement for Sales Team

Logiciel utilisé Autre pendant plus de deux ans
Publié le 06/11/2018
Provenance de l'avis : Capterra

Avantages

Our sales people wanted to have a tool that enabled them to easily see what companies were visiting the website. The tool was easy for the sales team to use. I know most marketing automation tools have a similar feature but its typically a little more complex and sales people to utilize. Sales teams want a tool that's easy to log into and find the information they need quickly.

Inconvénients

No real cons - the price point is reasonable and its easy to set up.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation

Probabilité de recommander le produit

8.0/10
Marcos F.
Traduire avec Google Translate

Automation tool for marketing

Logiciel utilisé Autre pendant 6 à 12 mois
Publié le 22/08/2018
Provenance de l'avis : SoftwareAdvice

Avantages

Leadlander is a automation tool for marketing with cloud base. It can generate a specific report of the people visited the site which ca be a great help for marketing.

Inconvénients

Leadlander sometimes give wrong info on an account taking us to the wrong website also do not allow you to see an account looking at an account.

Note détaillée

Simplicité d'utilisation
Support client

Probabilité de recommander le produit

8.0/10
Xavier M.
Traduire avec Google Translate

Review of LeadLander

Publié le 10/06/2015
Provenance de l'avis : SoftwareAdvice

Avantages

I like the tool because of the ease of use. LeadLanders sales and support teams do a wonderful job of explaining the tool and allowing anyone with marketing knowledge or not, the wonderful benefits of what this tool can bring to your company.

Inconvénients

I really liked there sales team. They actually use their own tool and they know of your activity and proactively reach out when there is unusual or inactivity.

Note détaillée

Simplicité d'utilisation
Support client

Probabilité de recommander le produit

8.0/10
Adam B.
Traduire avec Google Translate

Better than Marketo for Anonymous

Publié le 03/11/2016
Provenance de l'avis : Capterra

While Marketo has the ability to provide some data on Anonymous leads, LeadLander far surpasses them in what they bring back. The reporting and display to Sales is also much crisper, allowing Sales to use the data better. Through Leadlander, our Sales team is able to see the activity in their regions, allowing them to dig into companies that might not have shown direct interest in us through a form fill yet.

Note détaillée

Rapport qualité-prix
Simplicité d'utilisation
Support client

Probabilité de recommander le produit

10.0/10

LeadLander - Prix

À partir de
N/A
Types de licence
version d'essai gratuite
Abonnement
Rapport qualité-prix

You can email LeadLander through their website contact form to receive a free quote, free demo and 2 week free trial.

LeadLander - Fonctionnalités

  • Analyse de campagne
  • Monitoring

  • API
  • Analyse en temps réel
  • Analytique de l'engagement
  • Données en temps réel
  • Gestion de contenu
  • Gestion des campagnes
  • Importation et exportation de données
  • Interface glisser-déposer
  • Intégration de tiers
  • Intégration des médias sociaux
  • Marketing multicanal
  • Modèles personnalisables
  • Notifications automatiques
  • Rapports et statistiques
  • Stratégie de marque personnalisable
  • Tableau de bord d'activités
  • Tests A/B
  • e-mail marketing

Plus d'informations sur LeadLander

LeadLander - Principales fonctionnalités

  • 3rd party contact form integrations
  • 3rd party email marketing integrations
  • 3rd party marketing automation integrations
  • Daily, weekly & monthly email reports
  • Email campaign analysis
  • Google AdWord metrics
  • Instant triggered notifications
  • Lead scoring
  • Lead territory filtering
  • LinkedIn and jigsaw contacts
  • On-page user behavior analysis
  • Online form tracking
  • Real-time customer activity
  • Salesforce.com integration
  • Search term identification
  • Website visitor identification

Avantages

  • Real-time Reports: Run real-time reports to identify which companies are currently viewing your website, along with which users were the most active over the last days, weeks and months. See the pages they visited as well as the search terms used to get to your site.

  • Instant Activity-Triggered Notifications: Get an email notification each time a website visitor performs a certain action or meets a certain criteria, such as people from specific companies viewing certain pages.

  • Email Campaign Analysis: LeadLander helps you identify user behavior after they have received your email marketing communications. You can see how users who have come to your site via email marketing campaigns are behaving, such as the pages they view and for how long.

  • Online Form Tracking: Through integrations with 3rd party form-building tools, as well as custom-built apps, LeadLander uses a line of code to analyze the behavior of prospects coming from forms on your site and the effectiveness of each of your online forms.

  • Google AdWords Analyisis: LeadLander provides data on who is clicking your ads and their behavior after clicking. You can see which users abandon your site, stay on your site and how they interact with your products and pages.

  • LeadLander - FAQ

    Voici quelques-unes des questions fréquentes sur LeadLander.

    Q. Quels sont les types de licence disponibles pour LeadLander ?

    Types de licences disponibles pour LeadLander :

    Type de licence: Abonnement

    version d'essai gratuite: Disponible

    You can email LeadLander through their website contact form to receive a free quote, free demo and 2 week free trial.

    Q. Quelles sont les principales fonctionnalités du logiciel LeadLander ?

    Fonctionnalités du logiciel LeadLander :

    • 3rd party contact form integrations
    • 3rd party email marketing integrations
    • 3rd party marketing automation integrations
    • Daily, weekly & monthly email reports
    • Email campaign analysis
    • Google AdWord metrics
    • Instant triggered notifications
    • Lead scoring
    • Lead territory filtering
    • LinkedIn and jigsaw contacts
    • On-page user behavior analysis
    • Online form tracking
    • Real-time customer activity
    • Salesforce.com integration
    • Search term identification
    • Website visitor identification

    Q. Qui utilise LeadLander ?

    Utilisateurs habituels du logiciel LeadLander :

    Grandes entreprises, Entreprises de taille moyenne

    Q. Dans quelles langues LeadLander est-il disponible ?

    Langues dans lesquelles LeadLander est disponible :

    anglais

    Q. Quels sont les types de licence disponibles pour LeadLander ?

    Types de licences disponibles pour LeadLander:

    Abonnement

    Q. LeadLander prend-il en charge les appareils mobiles ?

    Nous n'avons pas d'informations sur les appareils pris en charge par LeadLander.

    Q. Avec quelles applications LeadLander peut-il s'intégrer ?

    Nous n'avons pas d'informations sur les intégrations offertes par LeadLander.

    Q. Quelles sont les ressources d'aide disponibles pour LeadLander ?

    Ressources d'aide disponibles pour LeadLander :

    Support en ligne, Support téléphonique

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