Avis clients sur Mixpanel

I always liked the simplicity of Mixpanel and the level of support & document available to make the entire integration fast & smooth. The feature of Funnels is very good and it definitely gives the ability to understand a lot of data points.

Customer segmentation and the ability to slice & dice the cohorts data is something that can be improved for sure.

1. It is highly useful for those products which are based on customer service over web like hotel bookings, resume creation, etc.
2. You can easily create your own events for evey page or action and track user experience on mixpanel that where are they mostly using and viewing on their site which helps in decision making to upgrade their products.
3. You can easily access the mixpanel data form anywhere just login to mixpanel site and you can see the realtime data.
4. It is also easy to implement on the source code of products . We just need to include one script and we are able to add events where ever we like to define.

Sometimes we face issue in profiling of the users.

The best part about this app is that I able to track a mobile and web user of my application under the same umbrella.

The user interface is not the best for non-analytics or non-technical users but it is better over time with the new updates.

The dashboard reporting is amazing! It is really easy to read and interpret even for a non-technical solo founder. With this, you can easily identify how your users are interacting with the product and how to streamline the processes. These easy-to-use reports make it easier to you to make adjustments to increase retention, engage more, and get better numbers

Setting it up is not easy in comparison to Google Analytics! Setting up server-side or client-side, or a hybrid of both needs a level of expertise to fully leverage the benefits of the platform. You will have to watch a couple of intense YouTube Videos and go through the support articles to set up the events to get it up and running smoothly. You'll probably make a few mistakes and correct them. As a non-technical founder, it was quite frustrating setting up at the beginning but worth it eventually.

Seemless event and funnel segmentation analysis with a lot of crunching functionalities. Readily downloadable in CSV o PNG format. Integrating tracking code is hassle-free as well, given the exhaustive documentation & video tutorials available.

Overall a pleasant experience!

No auto-save feature in the Dashboard. You need to click on save every single time you add a report to a dashboard. Pop-up is damn annoying. It also has some sync issues where some of the events don't show up and need a hard refresh before it starts showing up again.

No option to create a team/squad to collaborate on a specific dashboard. Doesn't have an extensive integrations bucket.

Mixpanel As long as you can track the data accurately from reputable sources, you'll be able to see how and how much people trust your ad, all without having to learn too much about it or rely on any prior expertise. You can get from raw data to actionable insights in a matter of minutes with this tool, thanks to its quick search feature and all the options it offers. Mixpanel provides many options for sorting results based on various classifications, such as your product type, target groups, and behavioral patterns. Customers may see all of this on personalized panels, along with reports that are easy to interpret. Every tiny change can be shared with my coworkers, which extends the possibility for finding solutions and leveraging that information to establish precise timeframes.

The platform's master requires lengthy training before he or she can use it to its full potential. There are instances when there are errors in the data that have been gathered, or when you do not receive what you are looking for, and this may be due to the fact that the data has not been set up correctly by the user, which can be quite distracting.

MixPanel provides well segmented data in a consumable format (after applying various event or other filters). We can analyse each step and level of user engagement in real time and identify various funnel metrics and the major funnel drops. This helps us in making product changes by understanding user pain points and the challenges the are facing with the product and also in scaling/pausing marketing campaigns.

To be able to use MixPanel is a skill in itself, having said that it is not an easy tool to use at first. It can be challenging to use for users belonging to non tech backgrounds.

The ability to send push notification and DEM directly from the same platform. The constantly improved features and support assistance.

The difficulty of implementation and the non-accuracy of data

Mixpanel is best user tracking tool I have experienced. With Mixpanel, you can tell the last location a user used your product from, last action, last login - You can track so many things with it.

Mixpanel is very expensive from my experience but then I guess it is so because it is a very good software.

MixPanels provides super-important metrics like active daily users, sign-ups, and conversions. It's detail-specific and provides accurate web and mobile analytic metrics. Campaign monitoring is also super effective.

Additionally, It has an intrusive and easy-to-work-with user interface with good customer service. it's cheap & affordable and suitable for most beginners

I won't recommend Mixpanel for large businesses that receive massive monthly traffic or run large campaigns. It doesn't support data with high thresholds.

Tracks both events and profiles. Collects wide specter of attributes, some of them automatically. Provides quite comprehensive documentation, including some obscure use cases.
Mixpanel supports mobile, web, server side analytic events, and for that offers a number of implementation for different languages and platforms, including JS, Ruby, Python, PHP etc.
Dashboard offers dictionary, event and field renaming, live events and profile updates stream, various graphs and insights.
Built-in visualizer uses mixpanel own query builder, it works perfectly and requires just a bit of reading.
Again. the documentation, examples and how-to's are very helpful.
Mixpanel does not lose updates in most of the cases, but they might be delayed.
Heat map is there but sometimes it works a bit strange and it is hard to tell whether it can be trusted.

Mixpanel does not document the whole protocol and this is VERY inconvenient when server-side events are to be implemented, or your application requires proxifiying to work around adblockers.
The protocol itself is not suitable for seamless proxifying.
Documentation may be slightly outdated. Some obscure moments in it are just there for like forever despite discussed numerous times on the internet.
Tech support is mostly useless. Most of the time it is possible to sort thing out without technical support, though, but still - this is something that could definitely be improved.
Until recently there was no reliable debug tool to check updates to profile. Now, though they are rendered as operations, it is still not exactly what is expected.
Latency sometimes is an issue.
Price is a bit too high.

Once you set it up properly, you can use Mixpanel to track every granular user action. You can save numerous details with each event that's important for you to know such as device, browser, country, campaign UTM, etc. Mixpanel provides you with several types of reports you can analyze data with such as Insights (break down user actions to show how many share X, Y or Z detail such as campaign UTM) and Funnels (conversions between user actions). You can also use Mixpanel to send notifications (email, push, in-app) to users based on their actions. It's a very powerful analytic and marketing tool.

Lately, Mixpanel has made quite a few UI changes. Some have been helpful, others less so. Example with a recent funnels UI change: if you add a breakdown (which breaks down each of the funnel steps by a specific detail like country), Mixpanel adds several different colored bars to the funnel, which makes it very difficult to visually see the conversions between each step. I'm not sure if they do any testing with users before launching new features or UI but their user experience would benefit a lot from it.

Mixpanel also does get expensive as you track more user actions (events), but it's only powerful and useful when you track every user action, big and small. Otherwise, your analysis would be based on an incomplete picture and cause incorrect findings.

My favourite feature about Mixpanel is the ability t create and utilize funnels. By creating a vast array of funnels, it makes it possible to track how a customer interacts with the website and what steps they take to get to the end results. This is super helpful for pinpointing things like user drop-off. Where and why did they abandon their shopping session? How can we get more customers to complete their purchase thus increase demand? With Mixpanel you don't have to do any guesswork, just setup your specific funnels and the data is right there!

It might just be me, but I find the event tracking dashboard can be a little convoluted at times.

Mixpanel can tell you a lot of things about your users. Especially the Signal feature is great – we've used it as a guideline instead of having a full time data scientist. You can also follow different cohorts of users and create funnels to see where these users fall of or not.

The dashboard function is not great. Besides that the system is pretty complex, so you really need to dive deep into the tutorials to understand how to use it.

Mixpanel interface is excellent. For anyone who works with software as a service, this tool is essential!
Distinguished product teams use this tool.
MixPanel have too many resources, all you need when the subject is Product Analytics you can do with Mixpanel.

I'm CTO on [SENSITIVE CONTENT HIDDEN] and use at least once on a week MixPanel to taking product decisions.

The initial configuration of data tracking is a bit complicated, especially if you want to evaluate everything that is possible. You will take some time to setup the events, mainly the custom events of you product.

Of course you need to evaluate the points the make sense to track, and if you love data like I, I'm sure that you will want to track everything.

Mixpanel will be ideal for you if you need a simple, yet powerful tool for your SaaS product. One of their features that I've found most useful (and I haven't really seen it in the competitors' apps) is Signal. Once you apply it to your events, it shows you which ones you should encourage your users to do, and predict behavioral trends within your product. A must-have for a modern product marketer!

I wish it would be easier to implement your own data to the user profiles and events there. You also can't collaborate within teams.

Help us craft the best funnels to optimize product decisions

Saving dashboards and retriving them sometimes acts wierdly

Intelligible software it is, with user friendly interface. A new user doesn't have to be perturbed much to understand the functionality of this product. All the features are quite comprehensible.

There is nothing in this product to dislike. The price might bother a few people but in the comparison to the other analytic software out there the price of this product is very much acceptable, making this product affordable than others.

Mixpanel provides you best analytics. You can easily integrate it in your app, website, member area etc. It also offers email campaigns and push notification. You can easily create segmentation and target the audience easily. You can automate the campaigns and push notifications with the help of funnel.

Pricing is too high. Should support dynamic dashboard support for reporting.

The new UI is really nice (visually), I love how graphs look like
Mobile app is super snappy
Integration is easy
Automatic insights are actually useful

Building useful graphs can be challenging and sometimes counter-intuitive. Of course, I could watch all their education videos, but I simply don't have enough time. I think there's a lot that can be done in the "getting started quickly" category.
Also, I somehow can not pin a flow-diagram to the dashboard or even save it

This software gives you the functionality to fetch data directly using SQL for the charts. The ability to calculate the ratios of metrics helps make the dashboard really informative. Apart from this, the user UI is really easy to use and also it loads the data in real time really fast.

There is not much to dislike in the software but yes some more features/charts option can be added to get the maximum from this.

Sign-up was too easy and the free tier is very generous.
Installation was time consuming but this is mainly related to our codebase.
Segment integration is working like a charm.
The best app for setting up analytics for SaaS apps.

Emailing user experience should be reimagined and made much more intuitive to match the amazing user experience of the whole app.

-Incredible ability to send messages and emails with relatively no limitation
-Very robust reporting on success and outcome of particular events coded into platform
-AI and alerts activate on irregular activity
-Very, very secure in keeping data safe
-Many variables available to store and to track

-Somewhat difficult for new users and for trainees to use
-Very difficult to maintain parity between users and their account on other software through any changes(ie. wrong email address gets fixed)
-Reports are a bit tricky to create

Mixpanel is the cleanest, most accurate analytics tool our team has used. We've tried Google Analytics, and other free services that have consistently shown us messed up data. Mixpanel is super easy to set up, it gives you the data you need in a digestable format and allows you to make quick decisions.

To be honest, I used to be quite upset with the pricing of this software but they have recently lowered the monthly costs and it is on-par with what I would expect to pay. Good job Mixpanel.

This product provides easy-to-integrate code and some very basic metrics for your digital products. It is easy to use for beginners in data & analytics.

There are many better visualizations and analytics metrics that could exist, but do not for the sake of simplicity. If you want to be more advanced in your ability to measure your data, look at other analytics platforms.