Supermetrics

4,4 (104)
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Note globale

4,4 /5
(104)
Rapport qualité-prix
3,7/5
Fonctionnalités
4,3/5
Simplicité d'utilisation
4,0/5
Support client
3,7/5

88%
des utilisateurs recommandent cette application
Classer par

104 avis

Elise
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les mois pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Simplicité d'utilisation
  • Probabilité de recommander le produit 9.0 /10

ETL user friendly

Publié le 10/07/2023

Avantages

Un ETL qui se distingue par sa simplicité d'utilisation (pas de comptétences data engineer requises)

Inconvénients

L'outil n'est pas connecté à l'ensemble de l'environnement martech

Sébastien
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 2–10 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Great data software

Publié le 24/05/2022

Economie de temps
Statisfaction de mes clients (reporting daily)
simplicité de liaison

Economie de temps
Statisfaction de mes clients (reporting daily)
simplicité de liaison

Avantages

Le temps que ce dernier me permet d'économiser grâce à une visualisation rapide de tous mes KPI clients

Inconvénients

La remontée de données type "visuels", afin de pouvoir directement voir au sein des dashboard quels sont les visuels publicitaires les plus performants

Thiago
Thiago
Note globale
  • Secteur d'activité : Médias en ligne
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Pricey, but a life saver

Publié le 27/07/2021

That's the best friend for online media analysts. We can get all our metrics in one place to cross...

That's the best friend for online media analysts. We can get all our metrics in one place to cross data and do more accurate analysis.

Avantages

The easiest way to get metrics from almost all channels in one place. A perfect partner to Google Sheets or Data Studio.

Inconvénients

It's pricey, specially for brazilian users like me.

Pedro
Pedro
Note globale
  • Secteur d'activité : Biens de consommation
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Good for building web dashboard

Publié le 06/11/2018

Overall good tool but could improve with offering more integrations.

Overall good tool but could improve with offering more integrations.

Avantages

The connectors it has to several platforms and also the predefined dashboards that allow you to pull data from different data sources like FB/GA etc in a very easy way and the plug it into nice dashboards.

Price wise is very competitive.

Inconvénients

I missed connectors to ecommerce platforms like Shopify or magento as it will be very useful for ecommerce users to add that data to do analysis.

i also did not like that data only refreshes automatically every day, if not you need to do it manually.

Udi
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 0.0 /10

Very buggy with extremely bad customer support

Publié le 26/07/2022

A great deal of frustration

A great deal of frustration

Avantages

Even though it's not very user-friendly, confusing, or expensive, I've used it for years, because it did the job I needed, which was to connect different data sources in one spreadsheet. well.. that was until recently. now it's not working anymore.

Inconvénients

There has been an issue with the HubSpot connector for more than 4 weeks (still not resolved). Our marketing reports are based on Supermetrics, and we use them every day. Our reports have been missing for a month now, not just a few hours, not a few days, not a week, a month! and they do not contact me or give any update unless I contact them. By the way, the bills keep coming. what a joke?!. It is such a buggy product (always has been), so many users are confused by it, and the pricing model is constantly changing. Now, the fundamentals aren't working. It is such a huge disappointment and frustration.

Maximilian
Maximilian
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 2–10 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 5.0 /10

Best Tool to start getting into Social Media Analytics

Publié le 07/08/2021

Avantages

Supermetrics provides a lot of connectors and with the Google Sheets integration provides a great deal of flexibility.

Inconvénients

The reliability of the Google Sheets integration is quite bad. Especially huge queries tend to fail quite often and sometimes incremental refreshes are screwing up. Also their customer support got better in the last years, but it is not really easy to solve problems once they occur.

Shaun
Shaun
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Best Decision For Dashboards + Ongoing Reporting

Publié le 24/06/2019

Overall I'm very happy with Supermetrics and the pros far outweigh the cons. It has become a...

Overall I'm very happy with Supermetrics and the pros far outweigh the cons. It has become a critical tool in my day to day marketing & management toolbox.

Avantages

I like that Supermetrics for sheets integrates seamlessly with Google Data Studio allowing me to supercharge my reporting capabilities. I am able to pull data from multiple sources and refresh it daily making sure all stakeholders have up-to-date relevant data at all time.

Inconvénients

There are a few reporting features I would like to see like reports via labels for Google Ads and Facebook customer conversions could be simplified.

Chhaya
Chhaya
Note globale
  • Secteur d'activité : Produits alimentaires
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé toutes les semaines pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

This tool is easy to use, powerful and great for collecting data!!

Publié le 18/09/2022

Avantages

It is very easy to use and very fast to connect API data with super metrics. Marketing platform reporting can be automated by using Supermetrics. Reports can be scheduled and shared via email on daily or recurring basis.

Inconvénients

Supermetrics is quite expensive in comparison with other tool available in the market. There can be no more than one user can allowed to use this tool at one time.

Yaniv
Yaniv
Note globale
  • Secteur d'activité : Internet
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client

Excellent Reporting with actionable insights

Publié le 23/10/2017

I was able to analyze different segment from all our marketing channels, automate reporting &...

I was able to analyze different segment from all our marketing channels, automate reporting & prioritize tasks better.

Avantages

This is without a doubt the best tool I've tested to compare & view data from different sources and it only gets better with time.

- Perfect integration with all our marketing channels
- Flexible reporting & automation (saves time)
- Easy to use to create tables & dashboards

Inconvénients

- It's expensive (with all the extra add-ons )
- Gathering data takes time (from different API's)

Raúl
Raúl
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé toutes les semaines pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Powerful but expensive reporting

Publié le 20/06/2022

Avantages

The best thing is the versatility it gives you when it comes to connecting with countless sources, which, unlike Data Studio, is much more limited

Inconvénients

It is a tool that, unless you manage to monetize it in your company, is quite expensive for the options on the market.

Alternatives envisagées 

Octoboard for Agencies, Swydo et Google Data Studio

Logiciel antérieur 

Swydo
Melvin
Melvin
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant Essai gratuit
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Probabilité de recommander le produit 10.0 /10

Used this trial, but did not get approved for paid version

Publié le 18/12/2019

Very good. Would highly recommend as it really automates and drops a lot of drag in reporting.
In...

Very good. Would highly recommend as it really automates and drops a lot of drag in reporting.
In terms of data privacy, there might be some scrutiny or assurance needed from Supermetrics/

Avantages

Used the free trial. Supermetrics is amazing. It connects to all the major players to get the extremely valuable data dumps. Connect this to Google data studio or equivalent and reporting is automatically done.

Inconvénients

There is a cost involved, which makes sense. The cost model might not be simple to understand due to cap to calls and such. Might be harder for C-suites to understand (That was my experience). Data privacy wise as well might be an issue. I had left my previous company before all this got checked

Serbay Arda
Serbay Arda
Note globale
  • Secteur d'activité : Médias en ligne
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Automating stats is fun

Publié le 08/09/2020

Avantages

Don't need to do any development, love to use products' API in google sheets. Also automation is another good point which saves time.

Inconvénients

It is very expensive also they are packages arent clear. User numbers are extremely low even if you pay 300+ USD/month

Alexandre
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 2–10 employés
  • Logiciel utilisé tous les jours pendant Essai gratuit
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Probabilité de recommander le produit 7.0 /10

Very good, but expensive.

Publié le 19/02/2023

Avantages

Supermetrics is a complete tool to extract data from multiple sources. Very easy to use, with multiple connectors and other features like scheduling, saving queries, etc.What I most like is the range of connects they have that differ from smaller competitors.

Inconvénients

I do not see any features missing for my use, but what I do not like is that they are way more expensive than other tools. You can't compare the prices, Supermetrics is really hard to afford, specially living outside US.

Alternatives envisagées 

Dataslayer

Pourquoi choisir Supermetrics 

Price / value for money.

Logiciel antérieur 

Dataslayer
Utilisateur vérifié
Note globale
  • Secteur d'activité : Vétérinaire
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Great Product

Publié le 24/05/2022

My overall experience has been very positive, as a marketing analyst this product is a lifesaver

My overall experience has been very positive, as a marketing analyst this product is a lifesaver

Avantages

It makes pulling data so easy and replicable. You can also set it to refresh on a daily/weekly/monthly cadence which saves me so much time and energy. I love being able to log in to tableau and see all of my dashes automatically updated each morning.

Inconvénients

Sometimes the connection to Facebook breaks and I need to go in and manually pull a refresh. Also a bit costly.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

It is beneficial to have all data sources in a single system

Publié le 22/08/2022

Supermetrics is solving the issue of time. We save a substantial amount of time by having our data...

Supermetrics is solving the issue of time. We save a substantial amount of time by having our data pulls occur automatically daily, rather than individually accessing each advertising platform and retrieving the statistics for a certain period.

Avantages

It functions immediately. It can deliver voluminous data to Google Universal Analytics, Google Sheets, and other destinations. It has many connectors (such as databases, BigQuery, or DataStudio). Some connectors must be manually configured using API keys, even though the documentation is thorough and straightforward.

Inconvénients

It does not always work when the date ranges are larger than normal or when you request data that is segmented along many dimensions. However, customer service is always accessible to assist you with any problems that may arise.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Produits alimentaires
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

One heck of a powerful tool

Publié le 01/06/2022

Avantages

Gives me a lot of visibility that I did not have before.

Inconvénients

Sometimes a bit clunky with Google sheets with the refresh of current data but eventually it pans out.

Johnna
Note globale
  • Secteur d'activité : Services juridiques
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Simplicité d'utilisation
  • Probabilité de recommander le produit 8.0 /10

Supermetrics Review.

Publié le 09/07/2022

Overall I would recommend Supermetrics to others.

Overall I would recommend Supermetrics to others.

Avantages

We primarily use Supermetrics as an integration connector for Google Data Studio. We have also used it as a google sheets integration. Both have worked very well for us. It’s an intuitive set up and the data is reliable and automatically refreshes.

Inconvénients

The pricing plan, you used to be able to pay per individual connector. I believe they now have tiers for the google sheets integration.

Andrey
Note globale
  • Secteur d'activité : Logiciels
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Supermetrics makes my life a lot easier for analyzing huge volume of data

Publié le 20/10/2017

Getting precise data from Google Analytics in more convenient and customized way.

Getting precise data from Google Analytics in more convenient and customized way.

Avantages

I like the flexibility of using different metrics and the main feature I love the most is being able to avoid Google's data sampling which is impossible when using native Google Analytics interface.

Inconvénients

Everything is perfect now. Before I had a problem reaching support when they used Google Products forum for communication with customers, but now they have a private ticketing system which is more convenient to use and I receive a really fast response for my questions each time.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Gestion de l'enseignement
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Simplicité d'utilisation
  • Probabilité de recommander le produit 10.0 /10

Bootstrap your Business Intelligence on a small company

Publié le 15/10/2019

Avantages

It provides built in integrations from most known marketing tools (Facebook, Google Ads and Bing Ads) directly to Google Sheets and Excel. It was easy to set up and use, and helped us to bootstrap our marketing analysis without a big implementation cost.

Inconvénients

When we used it, it doesn't supported incremental updates, so it was costly to run it on a daily basis when our query time period was too big.

Jay
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Saves time, but not as much as I hoped it would

Publié le 26/02/2021

I appreciate the time saved by having Supermetrics pull all my social media and advertising KPI's...

I appreciate the time saved by having Supermetrics pull all my social media and advertising KPI's but I wish it was a bit more reliable.

Avantages

I love being able to pick and choose which dimensions/metrics are pulled into spreadsheets and the UI is easy to use.

Inconvénients

I am routinely frustrated to find that my daily queries have been failing for a week or more without notifying me. Twitter, Youtube, and Instagram all give me issues with this.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Produits chimiques
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé toutes les semaines pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Supermetrics is a platform that is true to its name - It is 'super' in gathering data and...

Publié le 18/05/2022

Avantages

The platform offers many different connectors - both for the source data and endpoint. It works nearly flawlessly, which was a major issue we had with other similar products - we ran into issues with all of them.

Inconvénients

It is very expensive and unlike other similar platforms there is no free option (with fewer capabilities).

Utilisateur vérifié
Note globale
  • Secteur d'activité : Médias de diffusion
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant Essai gratuit
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Supermetrics for Ad Agencies

Publié le 17/05/2022

Avantages

The most useful part of this software is its light-weight integrations with things we actually use, like google products (sheets, data studio, etc). We can manage the data from there, and pump them into our visualizations.

Inconvénients

We're a large agency, and there's a fee per-account that we pull in. Also, the visualization options aren't exhaustive.

chao
Note globale
  • Secteur d'activité : Mode et vêtements
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

I cannot live without Superhuman

Publié le 24/05/2022

Avantages

single-handedly the most important software and time management tool

Inconvénients

mobile and web don't sync and could always use more shortcuts for working in different time zones

Nihad
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : Auto-entrepreneur
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Easy to import Advertising data into Google Sheets

Publié le 17/05/2022

Great product if you need to automate reporting

Great product if you need to automate reporting

Avantages

Provides robust reporting imports for Google Ads/Facebook

Inconvénients

Refreshes on Google sheets sometimes is a bit finicky

Sumit
Note globale
  • Secteur d'activité : Logiciels
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Life-Saver when it comes to Insights

Publié le 17/05/2022

Avantages

Ease of use and integration with multiple platforms.

Inconvénients

If we can get Auction Insight data from Google Ads, that'd be awesome.