Avis clients sur Supermetrics

Le temps que ce dernier me permet d'économiser grâce à une visualisation rapide de tous mes KPI clients

La remontée de données type "visuels", afin de pouvoir directement voir au sein des dashboard quels sont les visuels publicitaires les plus performants

I like that Supermetrics for sheets integrates seamlessly with Google Data Studio allowing me to supercharge my reporting capabilities. I am able to pull data from multiple sources and refresh it daily making sure all stakeholders have up-to-date relevant data at all time.

There are a few reporting features I would like to see like reports via labels for Google Ads and Facebook customer conversions could be simplified.

It great data quality.
Its the top tool in the market for data in marketing.

Integrations and addon for sheet is easy to use.

Pricing is too high for small business.
They don't do discounts.

Even though it's not very user-friendly, confusing, or expensive, I've used it for years, because it did the job I needed, which was to connect different data sources in one spreadsheet. well.. that was until recently. now it's not working anymore.

There has been an issue with the HubSpot connector for more than 4 weeks (still not resolved). Our marketing reports are based on Supermetrics, and we use them every day. Our reports have been missing for a month now, not just a few hours, not a few days, not a week, a month! and they do not contact me or give any update unless I contact them. By the way, the bills keep coming. what a joke?!. It is such a buggy product (always has been), so many users are confused by it, and the pricing model is constantly changing. Now, the fundamentals aren't working. It is such a huge disappointment and frustration.

The fact that it can bring various third party data into non-Google products in a Data Studio dashboard is a major plus. We cannot have our Data Studio Dashboards functioning without Supermetrics support.

Connectors break way too often than we'd like. Sometimes data fields etc get deprecated or connectors require reauthorization - all without warning which is less than ideal. A more robust update process might be ideal.

The connectors it has to several platforms and also the predefined dashboards that allow you to pull data from different data sources like FB/GA etc in a very easy way and the plug it into nice dashboards.

Price wise is very competitive.

I missed connectors to ecommerce platforms like Shopify or magento as it will be very useful for ecommerce users to add that data to do analysis.

i also did not like that data only refreshes automatically every day, if not you need to do it manually.

It's great for importing data from an excel source to GDS. It is a life saver to be able to export data from a tool and then push it back into reporting.

Sometimes the data might not pull through and I find it really hard to troubleshoot - customer service is an old fashioned enquiry on the website and email response. Live chat would be helpful.

The ability to create 1 report per client with cross-channel information instead of creating an intense spreadsheet network or multiple reports is essential to our business. Supermetrics is extremely helpful with data compilation and visualization for our clients.

There are some features that are not the most user-friendly, but once you start experimenting more and getting used to the software, it becomes easier over time.

I like the way you can connect multiple sources and use them in Google Sheets.

It's way too expensive. I would only recommend to use this as an agency if the client pays for it.

Supermetrics lets you unlock the real power on unified centralized data: instead of going to 3, 5 or 10 data sources you just connect them and select the most relevant data and bingo! you're able to gather, analyze and present the data in a comprehensive story.

The Essential plan can feel a bit pricey when you realize you only have 1 user available. Maybe we need a lower price tier or remove some features from the Essentials, but we need to lower the price.

This is without a doubt the best tool I've tested to compare & view data from different sources and it only gets better with time.

- Perfect integration with all our marketing channels
- Flexible reporting & automation (saves time)
- Easy to use to create tables & dashboards

- It's expensive (with all the extra add-ons )
- Gathering data takes time (from different API's)

The fact that I spend no time collecting/pulling in the data and can customise the way I visualise and aggregate it in any way I need.

It's not the most user-friendly interface, but I still appreciate it's ultimate flexibility.

I like the flexibility of using different metrics and the main feature I love the most is being able to avoid Google's data sampling which is impossible when using native Google Analytics interface.

Everything is perfect now. Before I had a problem reaching support when they used Google Products forum for communication with customers, but now they have a private ticketing system which is more convenient to use and I receive a really fast response for my questions each time.

It's the best product ever for managing any PPC activity. My former boss introduced me to this amazing product and I couldn't be more grateful. It makes my life super easy.

The haven't created yet a connector for Adjust or Bing Ads what would make the product a A++.

The promises were big, but they were not kept. Link any data source to your Google Data Studio reports, that's awesome. However, following all guides multiple times it turned out it's not that easy and I'm not even sure it's my fault

So yeah onboarding is a mess.
You have your account, you have teams you have licenses you add to team members, you have your sources accounts that you link to your teams. That's a big mess.
Then you have to link your Supermetrics account to your data sources in Google Data Studio, and even though you've paid the hefty price of 100$ (but it's reasonable I must admit), it says your trial has expired. Uhm, what?

single-handedly the most important software and time management tool

mobile and web don't sync and could always use more shortcuts for working in different time zones

Supermetrics is great to pull data from our marketing vendors. My team uses super metrics for google sheets as an important step in our etl process and well as reporting and visualization. The functionality makes it easy to pull into data directly from our platforms with great level of detail that makes reporting and marketing analytics is simpler process.

My team uses supermetrics as a check against any unmatched data in our database. If no data comes up in the query, that means the check passed, however the supermetrics comes back as an error which can raise an unnecessary flag to our data engineering team.

This tool enables me to pull in data from Google Analytics, Adwords and Bing into one place that can then be accessed by Google Data Studio or any other monitoring tools or management platforms.

Servers seem to get clogged up occasionally and become unresponsive. At times, data is pulled into wrong columns. As with any dataset, you need to remain vigilant and check that what is coming in makes sense. Its usually easy enough to do a refresh (and make sure you're highlighting the correct cell) and pull in the data correctly if things get weird.

It's a simple idea executed well - any reporting service with an API, easily downloaded to a Google Sheet. For Google Search Console and Bing Webmaster Tools, it's invaluable. For other services such as Google Analytics, it can be a huge time-saver.

There are occasional bugs and glitches that can make it a little frustrating. Date ranges can occasionally jump around.

Gives me a lot of visibility that I did not have before.

Sometimes a bit clunky with Google sheets with the refresh of current data but eventually it pans out.

Has the most data import options compared to its competitors. Metrics and features available for import were bare-bones but mostly what I clients needed.

Limited features and only used in niche circumstances for data imports. Google could easily make their own native import tools.

Easy to set up the free trial, many data sources available.

The free trial can't be modified!! Basically I had to wait for the free trial to finish to stop pushing data to my Google Analytics account. Customer service replied "There is no way of modifying the free trial uploader configuration". Terrible. I had to follow up asking the date when that was expiring.

The most useful part of this software is its light-weight integrations with things we actually use, like google products (sheets, data studio, etc). We can manage the data from there, and pump them into our visualizations.

We're a large agency, and there's a fee per-account that we pull in. Also, the visualization options aren't exhaustive.

Provides robust reporting imports for Google Ads/Facebook

Refreshes on Google sheets sometimes is a bit finicky

- Saves so much time as you can pull through all the data you need in one place
- Lots of channels are supported
- Can tweak queries easily
- If you're confident with Google Analytics, it'll be easier to learn
- Can set rules to update so you don't have to do it manually
- Great for giving to clients so they can see on-going progress.

- Can take some time to learn how to use the software
- If a query errors it does take some time to investigate why