Supermetrics

Toutes vos données marketing, n'importe où.

Note globale

4,3 /5
(86)
Rapport qualité-prix
3,7/5
Fonctionnalités
4,2/5
Simplicité d'utilisation
4,0/5
Support client
3,7/5

85%
des utilisateurs recommandent cette application
Classer par

86 avis

Sébastien
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 2-10 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Great data software

Publié le 24/05/2022

Economie de temps
Statisfaction de mes clients (reporting daily)
simplicité de liaison

Avantages

Le temps que ce dernier me permet d'économiser grâce à une visualisation rapide de tous mes KPI clients

Inconvénients

La remontée de données type "visuels", afin de pouvoir directement voir au sein des dashboard quels sont les visuels publicitaires les plus performants

Andrea
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

The easiest solution to import digital advertising data in data visualization tools

Publié le 01/07/2022

Avantages

Supermetrics is the go-to industry solution for extracting metrics and dimensions from online marketing platforms and pulling them into spreadsheets or data visualization platforms. We use it to connect data from Google, Meta, LinkedIn, Shopify and many other vendors to power Google Data Studio dashboards and to send data to Google Sheets in order to perform analyses and create reports.
Supermetrics is simple, effective and reliable.

Inconvénients

The Data Studio connector can get slow when connected to multiple ad accounts at once.
Supermetrics is also kind of expensive compared to some competitors, and doesn't offer bundles for professionals or agencies looking to connect a data source to multiple tools - for example, we use Google Data Studio to create dashboards and Google Sheets to analyze campaign results, and we need to buy two separate Supermetrics products to be able to do so.

Eduardo
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Probabilité de recommander le produit 10.0 /10

La herramienta que utilizo para extraer datos de distintas fuentes y realizar informes

Publié le 02/10/2022

Avantages

Supermetrics es una gran herramienta, con facilidad de uso, que te ahorra mucho esfuerzo y tiempoextrayendo datos de diferentes fuentes. Te permite fusionar datos y formatearlos fácilmente. Supermetrics nos ha permitido configurar y crear fácilmente tableros integrales que incluyen datos agregados Me encanta el hecho de que podamos manejar tantas fuentes de datos, plataformas publicitarias, redes sociales y YouTube, y las altas capacidades que nos brinda Supermetrics con las que pudimos extraer información real, organizada y coordinada que muestra el tráfico real dentro marcos de tiempo específicos.

Inconvénients

Hay que tener una revisión constante de los datos exportados en una hoja aparte, porque demasiadas veces se desconecta o da error por lo que hay que volver a conectar.

Alternatives envisagées 

Swydo

Pourquoi passer à Supermetrics

Facilidad de uso y lider del mercado en extracción de datos para redes sociales.
Dr David
Note globale
  • Secteur d'activité : Transport routier/ferroviaire
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 0.0 /10

Terrible customer service, refusing to refund a billing error

Publié le 12/02/2022

Problem with Supermetrics billing. This year, we were billed in error because of a miscommunication with the team. The entire year we have not used the service, not even once. Now, Supermetrics (PIC) is refusing to provide a refund for the fee that was charged. When you sign up for a service, you place trust in a company that any issue like this will be solved easily and fairly. And with many SAAS companies that is the case. However, with Supermetrics it's different. I am now sharing this experience in the hope my experience will help other customers to make a good decision and not use this service, but instead choose a company that puts customers first and will agree a refund in a clear case of mistake when the service was not used.

Avantages

Functionality mathes what we were expecting

Inconvénients

Billing policy - unclear, some option for Auto-renew but it shows next to the previous year not the current year so easy to trick into a renewal in error.

Customer service - when I approached with a problem, no energy to solve it [Sensitive Content ]and just pushing the problem around, refusing to solve and trying to drag terms out of the small print to support their inaction.

Trust - treating me as someone trying to cheat the company when in fact we paid in error due to unclear billing portal (experiences shared by many customers just look at their facebook page).

General stupidity - for some reason they feel like clinging on to the $828 they owe us as a refund is somehow good for Supermetrics, when clearly taking advantage of a customer that shared their card details and placed trust in Supermetrics. Well now is the final chance for Supermetrics to put this right. I can't force them to provide a refund but I can ensure the story is shared in full detail so that other customers don't fall into this trap and that will no doubt be 100x more expensive to Supermetrics than treating us with respect and providing the due refund with a smile when we asked.

Réponse de Supermetrics Traduire en français

Hi David,

Thank you for your feedback. We understand your frustration and apologize for your bad experience.

We have reviewed your specific case and reached out to remedy the situation. We hope that we can come to an agreement that works for all parties involved.

If you would like to share your experiences with us in more detail, we'd be happy to sit down and chat. Feel free to reach out to me directly at aleksander.cardwell@supermetrics.com.

Best,
Aleks

Utilisateur vérifié
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

It is beneficial to have all data sources in a single system

Publié le 22/08/2022

Supermetrics is solving the issue of time. We save a substantial amount of time by having our data pulls occur automatically daily, rather than individually accessing each advertising platform and retrieving the statistics for a certain period.

Avantages

It functions immediately. It can deliver voluminous data to Google Universal Analytics, Google Sheets, and other destinations. It has many connectors (such as databases, BigQuery, or DataStudio). Some connectors must be manually configured using API keys, even though the documentation is thorough and straightforward.

Inconvénients

It does not always work when the date ranges are larger than normal or when you request data that is segmented along many dimensions. However, customer service is always accessible to assist you with any problems that may arise.

Jack
Note globale
  • Secteur d'activité : Musique
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Probabilité de recommander le produit 10.0 /10

Great for Visualizing Data via Google Data Studio

Publié le 25/05/2022

I having been using Supermetrics for many years in my various marketing roles. I find it essential in making good marketing decisions by utilizing actionable reports with clean visualizations.

Avantages

Pulling data with ease to Google Data Studio

Inconvénients

Paying extra for more data connectors and occasionally some connectors seem to pull in correct data.

Alternatives envisagées 

Funnel

Pourquoi passer à Supermetrics

Pricing and a plan with the data connectors I needed.
Nicolas
Note globale
  • Secteur d'activité : Services financiers
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Buena Herramienta, y sumando cada vez más fuentes

Publié le 17/05/2022

es muy útil a la hora de automatizar y disponibilizar de forma optima datos relevantes para la gestión y toma de desiciones.

Avantages

Es versátil a la hora de usar, así como simple al implementar los conectores.

Inconvénients

el costo es un poco alto y puede customizar mejor los conectores a usar, para pagar solo por lo que se necesita.

Alternatives envisagées 

Zoho Desk et Bunker DB

Pourquoi passer à Supermetrics

experiencia previa en el uso y facilidad de uso.
Luke
Note globale
  • Secteur d'activité : Secteur maritime
  • Taille de l'entreprise : 2-10 employés
  • Logiciel utilisé tous les jours pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 2.0 /10

Institutional reporting platform with a lot of public support but is not worth the price.

Publié le 28/11/2020

Look, Supermetics is good. It's a great solution for many people but for a small agency with only a couple of clients that just happened to have a significant adspend, it was sunsustainably expensive - Plus the prices have tripled across the course of a couple of years.

Frankly, for what I needed it for, there are other SIGNIFICANTLY cheaper options out there. Supermetrics is like the Clickfunnels of reporting software. Eeryone is spruiking it to claim that sweet affiliate kickback money but is it the best solution?

They've gotten away with charging way more up until smaller players come onto the scene and offer the same functionality at a fraction of the price. In my case, a lifetime deal for similar funstionality at one third of the monthly price of Supermetrics. I'll not be going back.

Avantages

The setup is comprehensive, there's a bunch of handy templates, it makes reporting a breeze. Supermetrics is tight.

Inconvénients

Those eye watering price tags when you start spending any real budget.

Alternatives envisagées 

Two Minute Reports et Swydo

Pourquoi passer à Supermetrics

I switched from Supermetrics to another platform. Supermetrics was unsustainably expensive for a small operation when all I wanted was hourly exporting of Facebook data.
Santosh
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 2-10 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Essential for your Google Data Studio Reports

Publié le 13/02/2022

An essential, really, so have to recommend it if you are a digital agency. Some rough edges, as with any product, need to be sanded, is all.

Avantages

The fact that it can bring various third party data into non-Google products in a Data Studio dashboard is a major plus. We cannot have our Data Studio Dashboards functioning without Supermetrics support.

Inconvénients

Connectors break way too often than we'd like. Sometimes data fields etc get deprecated or connectors require reauthorization - all without warning which is less than ideal. A more robust update process might be ideal.

Raúl
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé toutes les semaines pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Powerful but expensive reporting

Publié le 20/06/2022

Avantages

The best thing is the versatility it gives you when it comes to connecting with countless sources, which, unlike Data Studio, is much more limited

Inconvénients

It is a tool that, unless you manage to monetize it in your company, is quite expensive for the options on the market.

Alternatives envisagées 

Octoboard for Agencies, Swydo et Google Data Studio

Logiciel antérieur 

Swydo
Utilisateur vérifié
Note globale
  • Secteur d'activité : Cosmétiques
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Buenos conectores ¡ Recomendados !

Publié le 10/11/2022

Avantages

Utilizamos los conectores de supermetrics para Google Data Studio y poder obtener datos para nuestros paneles de Facebook Ads, cumple perfectamente con lo que necesitamos por lo que perfecto

Inconvénients

Nos gusta todo, cumple con nuestras necesidades para poder obtener los datos que necesitamos para nuestro panel de data studio

Alaa
Note globale
  • Secteur d'activité : Services et technologies de l'information
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

A great tool for creating accurate analytical reports

Publié le 21/06/2022

It's great to have the capabilities of Supermetrics, which enables us to pull data from a wide range of sources and arrange it in a way that suits what we are looking for, which enables us to perfectly control that data, and to produce comprehensive reports that enable the decision makers in our team to make the appropriate decisions.

Avantages

Supermetrics is a great tool, and because of its ease of use we were able to save a lot of effort and time that was wasted pulling data from different sources, then merging and formatting them. Supermetrics has enabled us to easily set up and create comprehensive dashboards that include aggregated and combined data from many sources, and I really appreciate the ease of formatting them using Supermetrics in a way that works for us. I love the fact that we are able to handle so many data sources, advertising platforms, social media as well as YouTube, and the high capabilities that Supermetrics provides us with which we were able to extract real, organized and coordinated information showing actual traffic within specific time frames.

Inconvénients

Supermetrics doesn't have a lot of dislikes, and I really appreciate it helping us produce comprehensive analytical reports. Supermetrics just needs some flexibility, so we can customize more tools, so we can pull in more data, sort and combine it, and log it into new fields.

Girish
Note globale
  • Secteur d'activité : Gestion d'organisme à but non lucratif
  • Taille de l'entreprise : 201-500 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Review on API

Publié le 24/05/2022

Great

Avantages

Query builder, easy to authenticate and connect to any social networking accounts, adopter to connect BI tools

Inconvénients

Based on our requirement I found this tool a perfect solution

Alternatives envisagées 

Zoho Expense

Pourquoi passer à Supermetrics

Other products do not have all connectors, and not easy to connect, high maintenance
Arsenuy
Note globale
  • Secteur d'activité : Produits alimentaires
  • Taille de l'entreprise : 501-1 000 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

I have overhauled the way we track performance with Supermetrics

Publié le 13/03/2020

I run a little empire of self-updating reports that track various aspects of our social, content and brand marketing, using Supermetrics. This includes ongoing trackers or Facebook and Instagram (both organic and paid), YouTube, Twitter, web analytics, dedicated trackers for multi-platform brand campaigns, as well as ad-hoc reports that are really fast and 100% customisable.

Avantages

The fact that I spend no time collecting/pulling in the data and can customise the way I visualise and aggregate it in any way I need.

Inconvénients

It's not the most user-friendly interface, but I still appreciate it's ultimate flexibility.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Great tool for data in marketing but too expensive for small business

Publié le 01/04/2022

Avantages

It great data quality.
Its the top tool in the market for data in marketing.

Integrations and addon for sheet is easy to use.

Inconvénients

Pricing is too high for small business.
They don't do discounts.

Alternatives envisagées 

DigiXport
Guido
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 6.0 /10

Fast (and pricy) connector with lots of supported sources and destinations

Publié le 17/02/2022

I use it to connect data from different marketing sources to DataStudio, Google Sheet and BigQuery (though I'm moving to Stitch Data for BigQuery, as it is way less expensive than Supermetrics)

Avantages

It is very easy to configure and set up. It has many connections. It is almost plug&play. The connection for Google Sheet has an intuitive interface where you can build the queries and filters to your data. The support team is extremely fast and usually gets back to you with on-point solutions.

Inconvénients

It is very expensive. The basic licenses usually have some connectors included, but it's easy to end up needing a connector not included and this obviously has an extra cost. From time to time, scheduled queries in Google Sheet don't run (and I rarely get a warning email).

Pedro
Note globale
  • Secteur d'activité : Biens de consommation
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Good for building web dashboard

Publié le 06/11/2018

Overall good tool but could improve with offering more integrations.

Avantages

The connectors it has to several platforms and also the predefined dashboards that allow you to pull data from different data sources like FB/GA etc in a very easy way and the plug it into nice dashboards.

Price wise is very competitive.

Inconvénients

I missed connectors to ecommerce platforms like Shopify or magento as it will be very useful for ecommerce users to add that data to do analysis.

i also did not like that data only refreshes automatically every day, if not you need to do it manually.

Andrey
Note globale
  • Secteur d'activité : Logiciels
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Supermetrics makes my life a lot easier for analyzing huge volume of data

Publié le 20/10/2017

Getting precise data from Google Analytics in more convenient and customized way.

Avantages

I like the flexibility of using different metrics and the main feature I love the most is being able to avoid Google's data sampling which is impossible when using native Google Analytics interface.

Inconvénients

Everything is perfect now. Before I had a problem reaching support when they used Google Products forum for communication with customers, but now they have a private ticketing system which is more convenient to use and I receive a really fast response for my questions each time.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Vétérinaire
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Great Product

Publié le 24/05/2022

My overall experience has been very positive, as a marketing analyst this product is a lifesaver

Avantages

It makes pulling data so easy and replicable. You can also set it to refresh on a daily/weekly/monthly cadence which saves me so much time and energy. I love being able to log in to tableau and see all of my dashes automatically updated each morning.

Inconvénients

Sometimes the connection to Facebook breaks and I need to go in and manually pull a refresh. Also a bit costly.

Jon
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Supermetrics Tools and Team are truly top-notch.

Publié le 15/01/2021

My experience with the Supermetrics team is what truly takes their software/service to the next level. Their operations support team is quick to respond, eager to help, and ambitious with their goals of keeping their customers happy.

I have never seen such a responsive, personable, and all together helpful team of individuals. I will recommend Supermetrics 10 out of 10 times.

Avantages

The datastudio connection capabilities are relatively simple to set up and extremely useful. Supermetrics works seamlessly with Google's system to provide killer live-reporting tools for high-level KPIs.

Inconvénients

There is not much to dislike here. The price is extremely fair in relation to the competition. The only slight drawback is the initial linking takes a small time commitment, but once a connection is made via Datastudio the rest is quick and seamless.

Jay
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Saves time, but not as much as I hoped it would

Publié le 26/02/2021

I appreciate the time saved by having Supermetrics pull all my social media and advertising KPI's but I wish it was a bit more reliable.

Avantages

I love being able to pick and choose which dimensions/metrics are pulled into spreadsheets and the UI is easy to use.

Inconvénients

I am routinely frustrated to find that my daily queries have been failing for a week or more without notifying me. Twitter, Youtube, and Instagram all give me issues with this.

Leigh
Note globale
  • Secteur d'activité : Hôtellerie
  • Taille de l'entreprise : 2-10 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Lost without it!

Publié le 17/05/2022

Supermetrics is one of the strongest players in the market and my recommended data connector.

Avantages

As a marketing analyst Supermetrics simplifies reporting and gives me abs my teams more time to analyze the data for key results and action items.

Inconvénients

Occasionally the connectors will time out or break. The Supermetrics support team is always available to help troubleshoot and remedy the issues.

Stephanie
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 6.0 /10

Does the job, but difficult to set up and trouble shoot

Publié le 17/08/2022

Avantages

It's great for importing data from an excel source to GDS. It is a life saver to be able to export data from a tool and then push it back into reporting.

Inconvénients

Sometimes the data might not pull through and I find it really hard to troubleshoot - customer service is an old fashioned enquiry on the website and email response. Live chat would be helpful.

Sebastian
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11-50 employés
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Probabilité de recommander le produit 8.0 /10

Good alternative for social media analytics and reporting

Publié le 17/05/2022

Avantages

It allows you not only to report on your own social media accounts, but you can get public data on competitors profiles in platforms like Instagram and Facebook.

Inconvénients

Setup takes longer than other, more expensive, platforms in the market, and you want to save historic data, you need to use Google Sheets or other platform of your own.

Thiago
Note globale
  • Secteur d'activité : Médias en ligne
  • Taille de l'entreprise : 51-200 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d'utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Pricey, but a life saver

Publié le 27/07/2021

That's the best friend for online media analysts. We can get all our metrics in one place to cross data and do more accurate analysis.

Avantages

The easiest way to get metrics from almost all channels in one place. A perfect partner to Google Sheets or Data Studio.

Inconvénients

It's pricey, specially for brazilian users like me.